Contract to Hire Product Marketer

Arcade•San Francisco, CA

1d•Remote

About The Position

Arcade is a fast-growing company based in San Francisco, helping teams create AI-generated product videos in minutes. Our platform turns product demos, screenshots, and documentation into compelling launch videos automatically, helping software companies announce releases, educate customers, and tell better product stories. We're a small, ambitious team building at the frontier of AI and creative tools. If you love new technology, great storytelling, and shipping quickly, you'll fit right in. We're looking for a product marketer who can help define how the world understands Arcade—and the AI video category we're creating. You'll partner closely with the CEO, product, design, and engineering to launch new features, develop compelling narratives, and create content that people actually want to read and share. One week you might be developing the messaging for a major product launch. The next, you'll be synthesizing customer conversations into a thought-provoking blog post or helping shape our social strategy around emerging AI trends. This is an unusually hands-on role for someone who loves moving between strategy and execution. You'll write, experiment, publish, analyze, and continuously refine how Arcade shows up in the market.

Requirements

5+ years of experience in product marketing, content marketing, or a similar role at a B2B SaaS company.
Exceptional writing skills across blogs, product launches, social media, and customer-facing content.
Experience leading product launches from messaging through execution.
Strong ability to synthesize customer interviews, industry trends, and product developments into clear narratives.
Experience developing social media strategies, particularly on LinkedIn.
Highly organized with excellent project management skills.
Comfortable collaborating closely with product, engineering, design, sales, and founders.
Excited to experiment with AI tools as part of your daily workflow.

Nice To Haves

Experience marketing AI products.
Background in product-led growth or developer tools.
Experience producing webinars, videos, or multimedia content.
Existing audience or demonstrated thought leadership in B2B SaaS or AI.

Responsibilities

Launch new features
Develop compelling narratives
Create content that people actually want to read and share
Develop messaging for product launches
Synthesize customer conversations into thought-provoking blog posts
Help shape social strategy around emerging AI trends
Write, experiment, publish, analyze, and continuously refine how Arcade shows up in the market