Product Manager

Brunswick Corporation•Menomonee Falls, WI

8d•Hybrid

About The Position

The Product Manager, Digital Switching owns the strategy, roadmap, and in‑market performance of our Navico Group Digital Switching components and portfolio (power distribution modules, user interface modules, and associated software/firmware). The role blends market insight, technical fluency, and commercial acumen to deliver products that are robust, standards‑compliant, and loved by customers. You will partner closely with Engineering, UX, Sales, Marketing, Operations, and key OEM/channel customers to define requirements, prioritize backlogs, and drive launches that meet revenue, margin, and quality targets. At Brunswick, we have passion for our work and a distinct ability to deliver.

Requirements

Bachelor’s degree in engineering, product design, business, or a related field.
Minimum five years in product management or a related technical role.
Experience working with hardware and software products, ideally in control systems, electronics, industrial automation, or connected devices.
Proven track record managing products from concept through launch and commercialization.
Proficiency with product planning tools, project management platforms, and documentation systems.
Capable of working across multiple time zones and regions.
Experience contributing to or managing technical documentation, user manuals, installation guides, or product training content.
Strong understanding of electronic control systems, power management, and switching technologies.
Ability to engage in meaningful technical discussions with engineers and suppliers.
Familiarity with relevant safety, environmental, and compliance requirements.
Strong skills in product planning, market analysis, and business case development.
Ability to define customer requirements and translate them into actionable plans.
Comfort with pricing, forecasting, and interpreting product performance data.
Strong communication and stakeholder management skills.
Ability to influence without direct authority.
Comfortable working in fast moving environments with competing priorities.
Ability to translate complex technical concepts into clear, user‑focused documentation and enablement materials.
Strong capability to act as a product subject‑matter expert across internal and external stakeholder groups.

Nice To Haves

A postgraduate degree in business or technology is beneficial.
Exposure to product management practices or frameworks is an advantage.

Responsibilities

Define and maintain a clear product roadmap for digital switching solutions across hardware, software, and system integration.
Develop business cases, including revenue potential, cost models, and pricing strategies.
Monitor competitive activity, market trends, and emerging technologies to identify opportunities for improvement or expansion.
Engage directly with OEMs, integrators, and channel partners to understand needs and expectations.
Translate customer insights into product requirements and value propositions.
Validate concepts and solutions through prototypes, pilots, and field testing.
Work with engineering teams to create detailed product requirements.
Prioritise features, manage trade‑offs, and ensure products meet quality, safety, and regulatory expectations.
Track progress through development cycles and remove obstacles that may impact timelines.
Lead product launch preparations, including product positioning, messaging, and internal training.
Support the creation of marketing materials, technical documentation, and sales tools. (Level 4 service support)
Partner with sales teams to prepare channel strategies and customer engagement plans.
Monitor product performance after launch and identify opportunities for improvement.
Support supply chain planning, demand forecasting, and inventory management.
Guide cost‑down actions, product updates, and end‑of‑life planning.
Track revenue, profitability, and key performance targets.
Collaborate with suppliers and partners on technology alignment and cost expectations.
Support field issue resolution through coordination with engineering and service teams.
Serve as the internal product expert for Digital Switching solutions, including Integrated Solutions maintaining a deep understanding of system architecture, product capabilities, and integration best practices.
Lead the creation, review, and ongoing refinement of product documentation, including user manuals, installation guides, wiring diagrams, software release notes, and technical reference materials.
Ensure documentation is accurate, clear, compliant, and aligned with engineering specifications, safety requirements, and brand standards.
Partner with engineering, UX, and technical writing teams to validate documentation throughout development, prototype builds, and field testing.
Support internal teams (Sales, Service, Training, Channel) with product expert content, including training materials, FAQs, troubleshooting guides, and digital learning resources.
Capture field insights and service feedback to improve manuals, support materials, and knowledge base content across the product lifecycle.
Act as a resource for OEMs and installers, providing guidance on best practices for system configuration, installation, and operation.