Product Manager, DL

Carolina Biological Supply Co Corp•Burlington, NC
•$0 - $70,000

About The Position

The Product Manager owns the roadmap and lifecycle for Distance Learning (DL) physical kits and courses, from concept and definition through launch, growth, and discontinuation. The role defines new products, projected demand, costs, pricing, and margin targets; monitors the competitive landscape; and plans product launches and go-to-market activities. It serves as the single intake point for field product requests and makes prioritization and discontinuation decisions. The Product Manager makes product decisions for New Product Portal entries, hands them off to the Operations Specialist, DL for execution, and defines product content for launch checklists. The role collaborates with the Senior Manager, DL Operations and Product on pricing estimates, demand assumptions, and build-and-ship readiness. It tracks post-launch sales, margin, and customer feedback to inform roadmap updates, and works with subject matter experts to ensure product content meets academic and program requirements.

Requirements

  • Bachelor’s degree in a relevant field, such as business, marketing, life or health science, or a related discipline.
  • 3–5 years of experience in product management; experience with physical products is preferred.
  • Strong financial and analytical skills, including pricing, margin, and market analysis.
  • Ability to make and defend prioritization decisions with internal stakeholders and the sales team.
  • Ability to effectively plan, implement, and monitor self-directed and group projects.
  • Good written and oral communication skills.

Nice To Haves

  • Project management training or experience.
  • Experience in higher education or with science lab kits.

Responsibilities

  • Own the product roadmap and lifecycle for DL physical kits and courses from concept through launch, growth, and discontinuation.
  • Define new courses and kits, including projected demand, product cost, pricing, and margin.
  • Estimate and recommend pricing to the Senior Manager, DL Operations and Product.
  • Monitor the competitive landscape and define competitive positioning for DL kits and courses.
  • Receive field product requests, evaluate and prioritize them, and communicate decisions to the field.
  • Make product decisions for New Product Portal entries, hand them off to the Operations Specialist, DL for execution, and define product content for each launch checklist.
  • Collaborate with the Senior Manager, DL Operations and Product on demand assumptions and build-and-ship readiness before each launch.
  • Track post-launch product performance, including sales, margin, and customer feedback, and use results to update the roadmap.
  • Collaborate with subject matter experts to ensure kit and course content meets academic and program requirements.
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