Product Manager - Engine & Equipment Solutions

Newbold•Greensboro, NC

9d•Hybrid

About The Position

We are looking for a sales-minded Product Manager who enjoys working directly with customers, understands mechanical products, and knows how to turn product knowledge into business growth. This is not a behind-the-scenes Product Management position. You will spend significant time working with customers, supporting the sales team, identifying new business opportunities, helping customers select the right products for their applications, and growing an established portfolio of engine-related products. The ideal candidate has managed a portfolio of physical products and brings a combination of sales ability, product knowledge, mechanical aptitude, and strong customer relationship skills. Experience with small engines, outdoor power equipment, industrial equipment, automotive components, power equipment, or similar mechanical products would be particularly valuable. This is an opportunity for someone who wants more than a traditional Product Manager position. You'll have the ability to combine product ownership with sales, customer interaction, technical problem-solving, and business development. If you enjoy learning how equipment works, talking with customers, finding new applications for products, and helping turn those opportunities into revenue, this could be an excellent fit.

Requirements

Experience managing a portfolio or product line of physical products
Strong sales, business development, or customer-facing experience
Mechanical aptitude and the ability to learn technical products
Experience working with OEMs, dealers, distributors, or equipment manufacturers
Understanding of product pricing, positioning, profitability, and lifecycle management
Ability to explain technical products in practical, customer-friendly terms
Experience identifying customer needs and matching products to applications
Confidence presenting products and recommendations to customers
Ability to work effectively with sales, engineering, suppliers, and leadership
Willingness to travel for customer visits, training, trade shows, and industry events
Product Management experience involves manufactured, mechanical, industrial, consumer durable, or equipment-related products.

Nice To Haves

Experience with gasoline engines, small engines, outdoor power equipment, commercial lawn equipment, generators, pumps, construction equipment, agricultural equipment, automotive components, industrial equipment, or other mechanically driven products
Experience with manufacturers or brands such as Briggs & Stratton, Honda, Kawasaki, Kohler/Rehlko, STIHL, Husqvarna, Toro, MTD/Cub Cadet, Generac, John Deere, Kubota, or similar companies

Responsibilities

Develop new sales opportunities and help grow existing customer accounts
Serve as the product expert supporting customers and the sales organization
Work directly with OEM customers to understand equipment and application requirements
Recommend products and solutions based on customer needs
Build strong relationships with customers, dealers, distributors, and industry partners
Identify new markets, applications, customers, and revenue opportunities
Manage an established portfolio of gasoline engine products
Help develop pricing strategies that balance competitiveness and profitability
Monitor competitors, market trends, customer demand, and emerging opportunities
Manage products throughout their lifecycle, including new introductions and mature products
Support product launches and develop sales tools, presentations, and product information
Visit customers to better understand their equipment, challenges, and future product needs
Work with engineering and technical teams on product applications and customer requirements
Assist with prototype applications, testing, product selection, and technical questions
Provide product training to customers, dealers, and internal sales teams
Represent the company at trade shows, customer meetings, and industry events
Use customer and field feedback to recommend product and portfolio improvements