Product Manager - AiBLE Downstream Marketing (Onsite)

MedtronicLafayette, CO
Onsite

About The Position

At Medtronic, we prioritize patients and foster a culture of professional growth and cross-functional collaboration, requiring a minimum of 4 days a week onsite. The global Neuroscience organization advances care for complex neurological and spinal conditions through innovative technology, data-driven insights, and clinical expertise. The Cranial & Spinal Technologies (CST) operating unit enhances surgical care with an integrated ecosystem of implants, navigation, robotics, imaging, and planning tools, including platforms like AiBLE. This role is for a results-driven and creative Senior Product Specialist to lead the downstream proceduralization of AiBLE, Medtronic's AI-driven technology ecosystem for spine surgery. Reporting to the Director of Marketing, this individual will translate the vision into optimized, end-to-end procedural workflows across spine hardware, enabling technologies, and data/AI-driven software. The role involves owning downstream marketing for the AiBLE proceduralization strategy, partnering across business units to unify storytelling, drive awareness, support adoption, and accelerate growth.

Requirements

  • Bachelor's Degree
  • 4+ years of relevant experience, or advanced degree with a minimum of 2 years relevant experience.
  • For Baccalaureate degrees earned outside of the United States, a degree that satisfies the requirements of 8 C.F.R. § 214.2(h)(4)(iii)(A) is required.

Nice To Haves

  • Medical device industry experience, spine strongly preferred.
  • Experience with enabling technologies (e.g., robotics, navigation, AI planning)
  • Strong understanding of clinical workflows and how to engage with clinicians
  • Demonstrated success in brand, downstream, or commercial marketing roles
  • Ability to translate complex concepts into simple, compelling narratives for diverse audiences

Responsibilities

  • Demonstrate deep clinical understanding of optimal procedural workflows, integrating enabling technologies and software solutions to enhance spine procedures.
  • Translate complex offerings into clear, concise, and value-driven solutions that bring AiBLE procedures to life.
  • Define and evolve AiBLE procedural messaging, positioning, and value propositions to clearly communicate the clinical and strategic value of the ecosystem for spine procedures.
  • Serve as a subject matter expert on procedural workflows across spine, enabling technologies, and data/AI-driven software teams.
  • Collaborate with surgeon partners and upstream teams to design and refine ideal procedural workflows that optimize Medtronic spine procedures.
  • Lead customer experience programs that enhance brand understanding and reinforce the value of the AiBLE procedural workflow.
  • Partner with sales and surgeon education teams to design and implement effective training programs for complex procedural workflows.
  • Leverage deep understanding of customer clinical needs to identify gaps and inform development opportunities across spine and enabling technologies.
  • Support society meetings, field events, and surgeon engagements, while addressing ad hoc sales team needs.
  • Gather and synthesize field insights, customer feedback, and competitive intelligence to refine the AiBLE procedural experience and inform future strategies.
  • Measure brand impact and marketing performance across channels, optimizing to drive engagement and adoption.
  • Travel up to 30% for customer visits, events, and internal collaboration.

Benefits

  • Competitive Salary
  • Flexible Benefits Package
  • Incentive plans
  • 401(k) plan plus employer contribution and match
  • Short-term disability
  • Paid time off
  • Paid holidays
  • Employee Stock Purchase Plan
  • Employee Assistance Program
  • Non-qualified Retirement Plan Supplement (subject to IRS earning minimums)
  • Capital Accumulation Plan (available to Vice Presidents and above, or subject to IRS earning minimums)
  • Health, Dental and vision insurance
  • Health Savings Account
  • Healthcare Flexible Spending Account
  • Life insurance
  • Long-term disability leave
  • Dependent daycare spending account
  • Tuition assistance/reimbursement
  • Simple Steps (global well-being program)
  • Paid sick time (for temporary employees, as required under applicable state law)
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