Product Innovation Strategist

Reliv International•Chesterfield, MO

2d•Onsite

About The Position

Reliv International, Inc. is seeking a Product Innovation Strategist to help shape the future of their nutritional products. This role is ideal for a strategic thinker, innovator, and skilled communicator with a passion for health and wellness, and knowledge of nutrition. The Product Innovation Strategist will be responsible for product plans, market research, and product enhancements, working at the intersection of nutritional science, consumer insight, product strategy, and field engagement. The individual will identify products to develop, improve, reposition, or retire, collaborating with internal teams, formulation partners, manufacturers, and distributors. This role requires becoming a visible product expert, comfortable discussing ingredients, evaluating concepts, presenting strategy, and explaining product stories across various platforms.

Requirements

Strong professional background in dietary supplements, nutrition, nutraceuticals, functional wellness, or a closely related category.
Demonstrated understanding of supplement ingredients, formulations, product development, and current wellness trends.
Genuine interest in nutrition, wellness, healthy aging, and helping consumers make informed product choices.
Ability to evaluate both the science behind a product and its commercial potential.
Strong presentation and communication skills, with the confidence to engage audiences in person, on video, through social media, and in live digital environments.
Strong strategic judgment and the confidence to make recommendations and move decisions forward.
Bachelor’s degree in nutrition, food science, product development, marketing, business, or a related field. Relevant industry experience may be considered in place of a specific degree.
5+ years of relevant experience in supplements, nutrition, product innovation, product development, or a related field preferred.
Experience influencing or leading product development, formulation, product strategy, innovation, or portfolio management.

Nice To Haves

Experience in network marketing, direct selling, or a distributor-led business model is strongly preferred.

Responsibilities

Help identify the products Reliv should develop, improve, reposition, or retire.
Work closely with internal teams, formulation partners, manufacturers, and Reliv distributors to turn emerging science, marketplace trends, and real-world feedback into compelling products.
Become one of Reliv’s most visible product experts.
Discuss ingredients with formulation partners.
Evaluate new product concepts with leadership.
Present product strategy to distributors.
Explain the story behind a formula on video or social media.