Content Strategist, Product

Figma•San Francisco, CA
•$127,000 - $269,000•Remote

About The Position

Figma is seeking a Content Strategist focused on Product to join their Story Studio team. This role involves developing compelling narratives that showcase the craft, process, and impact of product design and development. The Content Strategist will translate complex design concepts into accessible, engaging, multi-format content that inspires the audience and illuminates how products take shape. This is a full-time role that can be held from one of Figma's US hubs or remotely in the United States.

Requirements

  • 5+ years experience creating content with a focus on product design, product building, or technology
  • Strong portfolio of design-focused writing (articles, case studies, interviews)
  • A deep understanding of design processes, terminology, culture, and tools - including Figma
  • Experience interviewing designers and technical stakeholders, and strong understanding of design tools and workflows
  • Strong editorial judgment and distinctive writing voice, and active engagement with trends and conversations in the design community

Nice To Haves

  • Background as a product designer, product manager, or in a design-adjacent role
  • Understanding of front-end development concepts
  • Experience creating multimedia design content (podcasts, videos)
  • Proficiency with design tools (Figma, Adobe Creative Suite)
  • Experience creating educational content about design

Responsibilities

  • Create compelling content that showcases product design and development processes, methodologies, and thinking
  • Develop narratives around new product features that highlight the design decisions and user problems being solved
  • Interview designers, researchers, and product managers to capture authentic perspectives and translate technical design concepts into engaging stories for various audience segments
  • Contribute to thought leadership on design trends, tools, and methodologies by staying deeply connected to the product design community and culture
  • Create case studies that highlight innovative design and product work and workflows
  • Partner with product teams to document and share design processes
  • Maintain an authentic design voice across our content platforms
  • Collaborate with the broader marketing team to integrate stories into our content strategy

Benefits

  • Equity
  • Health coverage
  • Dental coverage
  • Vision coverage
  • Retirement benefits with company contributions
  • Parental leave
  • Reproductive or family planning support
  • Mental health and wellness benefits
  • Paid time off
  • Paid sick leave
  • Holidays
  • Company recharge days
  • Cell phone reimbursement
  • Home internet reimbursement
  • Lifestyle spending accounts
  • Sales incentive compensation (for most sales roles)
  • Annual bonus plan (for eligible non-sales roles)
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