Product Information & Catalog Manager (eCommerce)

Caterpillar Inc.•Peoria, IL

2d•$147,760 - $240,110•Remote

About The Position

If you are passionate about helping customers make confident decisions and want to shape how product information drives real business outcomes, this is the opportunity for you. Caterpillar is looking for an experienced product leader – Product Information & Catalog Manager - to own how product information supports customer confidence across the eCommerce experience. This role sits at the center of how customers understand, evaluate, and ultimately choose the right part, directly impacting conversion, repeat usage, and long-term trust. You will be responsible for defining how product information works end-to-end, from how it is structured in systems to how it shows up in the catalog, product pages, search engines, and AI-generated answers. Your focus is not on content completeness, but on ensuring customers can clearly understand what they are buying and feel confident completing their purchase. You will lead a cross-functional team responsible for catalog clarity, product validation, localization, SEO & AI answers, and content operations. You will partner closely with Engineering, Search, and business teams to ensure product information is accurate, consistent, and effective in helping customers make the right choice the first time. This is a highly cross-functional role requiring strong product judgment, analytical thinking, and customer empathy. You will advocate for customers by deeply understanding where confusion exists and driving improvements that increase conversion and build lasting trust in Caterpillar’s digital experience.

Requirements

Proven experience in product management, eCommerce, or digital product strategy
Demonstrated ability to drive measurable business outcomes (conversion, adoption)
Strong ability to connect customer behavior, data, and product decisions
Experience working with product data, catalogs, or content systems
Experience partnering with engineering teams to deliver scalable solutions
Strong analytical thinking and problem-solving skills
Excellent communication and stakeholder management skills
Ability to prioritize work based on impact and customer value
Bachelor’s degree in business, engineering, information systems, or related field
4+ years experience in product management or related role
Proven experience leading and managing product managers and cross-functional teams

Nice To Haves

Experience improving customer confidence and decision making in complex product environments
Experience reducing returns or incorrect purchases through product improvements
Familiarity with SEO, AI driven discovery, or search based experiences
Experience working in global or multi-market eCommerce environments
Proven ability to lead and mobilize subject matter experts to drive decisions and deliver measurable outcomes
Strong track record of simplifying complex problems into scalable solutions
Demonstrated ability to build and lead high-performing, outcome focused teams

Responsibilities

Define and lead a product information strategy focused on customer trust, clarity, and confident decision-making
Ensure customers can clearly understand products and select the right part without confusion
Drive improvements that increase conversion, first-time purchase success, and repeat usage
Lead a team responsible for: Content Systems (data structure and flow), Catalog clarity (how products are understood and differentiated), Product validation (ensuring confidence at the point of purchase), SEO & AI answers (turning search traffic into confident decisions), Localization (ensuring global content works locally), Content operations (executing updates accurately and efficiently)
Identify and remove friction that leads to hesitation, incorrect purchases, or drop-off
Ensure product information supports accurate answers in search engines and AI tools
Drive alignment between Search, Catalog, and PDP to improve end-to-end decision clarity
Partner with Engineering to deliver scalable solutions that improve product information quality
Establish clear prioritization based on customer impact, not content volume
Build strong partnerships with subject matter experts to ensure product information is accurate and trusted