Product Growth Lead - Consumer Technology · UK · Remote

Pickle

7d • Remote

About The Position

This is a hands-on Product Growth role with real ownership within a profitable, growing UK consumer technology business. The company operates a portfolio of consumer products with significant transaction volume across the UK and North America, and is building toward a next-generation platform. The role focuses on turning occasional, moment-driven users into habitual year-round customers by improving product experiences, experimentation, lifecycle, and growth mechanics. This is not a traditional marketing role; it requires a product and user behavior-first approach, identifying opportunities and working cross-functionally to implement them. The position is remote-first and employed on a full-time basis.

Requirements

• Hands-on experience in product growth, growth product management, consumer growth, or a closely related discipline.
• Natural curiosity about user behavior and identifying points in a product journey for improvement.
• Product-minded approach, understanding that sustainable growth is often created within the product.
• Highly experimental mindset: ability to form hypotheses, test quickly, and make decisions from evidence.
• Analytical skills: comfortable working directly with funnels, cohorts, and behavioral data.
• Commercially minded: ability to prioritize opportunities that matter.
• Hands-on capability: comfortable moving from strategy to analysis to execution.
• Cross-functional collaboration skills: ability to work effectively with Product, Engineering, Marketing, and Analytics.
• High ownership mentality: proactively finding and pursuing opportunities.
• Outcome-oriented: ability to point to specific metrics moved and explain the actions taken.
• Experience with tools such as Mixpanel, Amplitude, PostHog, GA4, Customer.io, Braze, Metabase, or equivalent platforms.
• Basic SQL or equivalent analytical capability is advantageous.

Nice To Haves

• Improved activation or retention for a consumer product, with demonstrable before and after numbers.
• Experience building referral, sharing, gifting, or invitation mechanics.
• Experience increasing repeat behavior for an occasion-led or seasonal product.
• Shipped growth experiments directly through Product and Engineering.
• Experience building behavioral lifecycle journeys.
• Experience working in fintech, consumer technology, marketplaces, subscriptions, or other high-trust environments.

Responsibilities

• Own the system that converts seasonal, moment-driven users into repeat users, including in-product mechanics, lifecycle orchestration, and the experiment pipeline.
• Identify high-value growth opportunities and turn them into focused, measurable experiments with clear hypotheses and decision criteria.
• Improve onboarding, conversion, and first-use experience by understanding user drop-off points and collaborating with Product and Engineering.
• Increase frequency and long-term engagement through product and lifecycle interventions to turn occasion-led users into repeat users.
• Identify and test referral, sharing, gifting, invitation, and other product-led growth loops.
• Utilize email, SMS, push, and in-product communication to improve activation, engagement, and retention through behavioral segmentation.
• Understand the funnel from first touch through to repeat behavior, working directly with product data, cohorts, funnels, and experimentation results.
• Develop the go-to-market strategy for new products and surfaces at an execution level, including positioning, launch mechanics, and early traction measurement.

Benefits

• Competitive salary
• 25 days leave plus public holidays
• Health benefit
• Remote-first working environment
• 1-2 monthly contact days across the SLT in London (may increase based on roadmap and growth periods)
• Home set-up budget
• Learning budget

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed