Product Go-to-Market (GTM) Lead

SentiLink

1d•Remote

About The Position

SentiLink provides innovative identity and risk solutions, empowering institutions and individuals to transaction with confidence. We’re building the future of identity verification in the United States replacing a clunky, ineffective, and expensive status quo with solutions that are 10x faster, smarter, and more accurate. We’ve seen tremendous traction and are growing extremely quickly. Our real-time APIs have helped verify hundreds of millions of identities, starting with financial services and rapidly expanding into new markets. SentiLink is backed by world-class investors including Craft Ventures, Andreessen Horowitz, NYCA, and Max Levchin. We’ve earned recognition from TechCrunch, CNBC, Bloomberg, Forbes, Business Insider, PYMNTS, American Banker, LendIt, and have been named to the Forbes Fintech 50 list every year since 2023. Last but not least, we’ve even made history - we were the first company to go live with the eCBSV and testified before the United States House of Representatives on the future of identity. SentiLink supports a variety of ways to work, ranging from fully remote to in-office. We operate as a digital-first company with strong collaboration across the U.S. and India. We maintain physical offices in Austin, San Francisco, New York City, Seattle, Los Angeles, and Chicago in the U.S., and in Gurugram (Delhi) and Bengaluru in India. If you’re located near one of these offices, we would love for you to spend time in the office regularly. Some roles are hybrid or in-office by design. For example, our engineering team in India works primarily from our Gurugram office. As a Product GTM Lead, you will be responsible for defining and communicating the value of SentiLink’s market-leading product offerings to new and existing partners. You will work closely with Product Management, Analytics, Marketing and Sales to ensure our communication with partners is clear, compelling and consistent. This role is an opportunity for a creative, analytical and collaborative person to build a category-defining function! This is a remote, US-based role.

Requirements

4+ years of product marketing or go-to-market (GTM) experience at a successful enterprise (B2B) SaaS company
Excellent written and verbal communication skills with an ability to deliver complex information in a clear and concise manner
Strong project management skills with proven ability to both develop a GTM plan and then manage the necessary stakeholders to ensure outstanding execution
Analytical and metric-driven mindset
A bias to action and a desire to get your hands dirty - a lot of this role will involve personally producing collateral and content
Candidates must be legally authorized to work in the United States and must live in the United States

Nice To Haves

experience in identity verification or fraud prevention solutions; security solutions; or the consumer financial services industry
some ability to analyze data (SQL, Excel, and/or basic scripting)

Responsibilities

Deeply understand SentiLink solutions and partners and become a key spokesperson on our value
Perform market research, competitive and opportunity analysis
Create and evolve the differentiated messaging for SentiLink’s products and brand
Produce clear, compelling collateral that helps our partners make the most of our products, and empowers Sales and Partner Success teams to communicate value and capabilities to partners
Create marketing materials like case studies, website and blog content, white papers and more
Use data and narrative to help establish SentiLink as the market leader in identity verification