Product Director, Professional Promotion-Mood
About The Position
Johnson & Johnson Innovative Medicine is recruiting for a Product Director Professional Promotion, located in Titusville, NJ. About Innovative Medicine Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow. Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way. Learn more at https://www.jnj.com/innovative-medicine. About Neuroscience Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow. Our Neuroscience team tackles the world’s toughest brain health challenges including multiple sclerosis, Alzheimer’s disease, Parkinson’s disease, myasthenia gravis, epilepsy, major depressive disorder, bipolar disorder, schizophrenia, and autism. This patient-focused team helps address some of the most complex diseases of our time. Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way. Learn more at https://www.jnj.com/innovative-medicine. The Product Director is a core member of the SPRAVATO® brand marketing team and will be responsible for developing and implementing personal promotion strategies supporting the TRD indication. The individual will work closely with other brand partners and a cross-functional team that includes the Sales Leadership, Medical Affairs, Insights and Analytics. The Product Director will report to the Group Product Director for Professional Promotion.
Requirements
- A minimum Bachelor’s degree is required; MBA or advanced degree in related field is helpful.
- A minimum of 5 years' relevant business experience, including pharmaceutical and healthcare knowledge.
- A minimum of 5 years' experience in Sales, Marketing, Access, Managed Care Account Management and/or related fields.
- Strong marketing proficiency, project management and executive communication skills required along with demonstrated presentation skills.
- Proven ability to influence without authority and drive impactful cross-functional collaboration in large groups.
- A demonstrated ability to be proactive, work within a team environment, and lead multiple agencies/partners and external stakeholders is required.
- Ability to work in the Titusville, NJ office 3 days a week and travel up to 20% domestically.
Responsibilities
- Own the development and implementation of SPRAVATO®’s healthcare professional strategic messaging roadmap across personal promotional channels
- Lead executional healthcare professional brand strategy and tactical pull-through by working across medical, legal, regulatory, and compliance colleagues
- Effectively partner with sales representatives, sales leadership and sales training to ensure optimal training on assets and provide guidance on executional priorities to drive impactful execution
- Lead competitive strategy development and support organizational pull-through
- Lead and manage the agency of record as well as other agencies to develop and execute marketing strategy, the tactical plan, and tactical content development.
- Provide strategic direction and partner with the Insights and Analytics team to generate actionable insights and analytics through market research and data analytics that will inform marketing strategies, tactics and measure tactical and brand performance.
- Be a connector across SPRAVATO® cross-functional teams as well as other JNJ Neuroscience brands to meet evolving business needs and support a culture of collaboration
- Champion a culture of innovation and collaboration
Benefits
- Vacation –120 hours per calendar year
- Sick time - 40 hours per calendar year; for employees who reside in the State of Colorado –48 hours per calendar year; for employees who reside in the State of Washington –56 hours per calendar year
- Holiday pay, including Floating Holidays –13 days per calendar year
- Work, Personal and Family Time - up to 40 hours per calendar year
- Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child
- Bereavement Leave – 240 hours for an immediate family member: 40 hours for an extended family member per calendar year
- Caregiver Leave – 80 hours in a 52-week rolling period10 days
- Volunteer Leave – 32 hours per calendar year
- Military Spouse Time-Off – 80 hours per calendar year
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Senior
