Principal Research Consultant - Brand Tracking

Numerator•Remote,

1d•$117,000 - $160,600

About The Position

As a Principal Survey Consultant on Numerator’s Research team, you’ll play a critical role as a subject matter expert in brand and strategic tracking engagements, guiding successful execution. As a coach/player role, this person will provide strategic oversight across projects, collaborating with clients, methodology and statistical experts, and the client account team. The Principal Survey Consultant will manage complex conversations regarding project design, analysis, interpretation, adoption, timelines, and challenges with the client.

Requirements

Subject matter expert in brand and strategic tracking engagements
Coach/player role
Provide strategic oversight across projects
Collaborate with clients, methodology and statistical experts, and the client account team
Manage complex conversations regarding project design, analysis, interpretation, adoption, timelines, and challenges with the client
Senior-level guidance and executive-level consulting
Client communication
Questionnaire design
Deliverable storytelling
Activation
Research design and delivery best practices for strategic tracking engagements
Knowledge of Numerator’s Insights panel data and platform functionality
Thought leader in brand and strategic tracking

Responsibilities

Lead and provide senior-level guidance and executive-level consulting to the client and project team to drive the successful implementation of Numerator’s tracking-focused research projects and ensure excellence throughout the project experience
Accountable for ensuring high-quality outcomes across tracking engagements output quality and delivery of strategic activation workshops
Provide strategic direction across key phases of tracking engagements, including client communication, questionnaire design, deliverable storytelling, and activation; partnering with project teams who lead day-to-day execution
Lead or support key client moments (e.g., kickoffs, presentations, activation workshops, roadmap planning) based on engagement needs
Understand client’s strategic business and research needs; ensure project success by working toward an optimal outcome for both the client and Numerator
Demonstrate and provide consultation on research design and delivery best practices for strategic tracking engagements both within the team and with clients directly
Collaborate with clients and our methodology experts/statisticians and direct the dedicated account team to enable project success, with a goal of continued Numerator-Client partnership
Maintain knowledge of Numerator’s Insights panel data and platform functionality, in order to partner for successful integration with panel data or transition of a project to the panel consulting team
Drive the health of Numerator’s tracking business, including building best practices for Numerator’s tracking products
Influence the strategic direction and evolution of Numerator’s brand tracking solutions, including methodology, and innovation roadmap
Act as a thought leader in brand and strategic tracking, contributing to internal knowledge development and external market differentiation