Principal Product Marketing Manager - Observability

Elastic

2d • Remote

About The Position

Elastic, the Search AI Company, enables everyone to find the answers they need in real time, using all their data, at scale — unleashing the potential of businesses and people. The Elastic Search AI Platform, used by more than 50% of the Fortune 500, brings together the precision of search and the intelligence of AI to enable everyone to accelerate the results that matter. By taking advantage of all structured and unstructured data — securing and protecting private information more effectively — Elastic’s complete, cloud-based solutions for search, security, and observability help organizations deliver on the promise of AI.

We are a team of creative technologists who live at the intersection of engineering and storytelling. We craft narratives that connect the what, how, and why of our technology — from major product launches to minor releases, video tutorials to interacting with and influencing analysts. We drive defining the core message, aligning the company, and telling narratives that stick.

You will be the voice of Elastic Observability in the market, a trusted thought partner to product management and field teams, jointly shaping the outbound strategy that drives adoption across observability use cases. You will move between the technical and the creative: understanding how our products work, who uses them, and why it matters, then translating that into positioning, content, and campaigns. Be responsible for the observability narrative at Elastic, from market positioning to product launch and field enablement.

You'll work with a distributed team, including product, sales, marketing and executive leadership.

Requirements

• Direct experience with Observability, DevOps, or cloud-native infrastructure use cases. You understand the problems SREs, platform engineers, and developers face day-to-day.
• Curiosity about the "how" of technology, paired with the storytelling instinct to explain the "why" to any audience.
• A track record of crafting engaging content through blog posts, presentations, demos, videos that makes technical ideas accessible and compelling.
• Strong communication skills, comfortable presenting to audiences of all sizes, from an intimate field briefing to a conference keynote.
• Experience collaborating across a highly cross-functional, globally distributed team.

Nice To Haves

• Background in observability and prior experience as an SRE, platform engineer, solutions engineer, or consultant.

Responsibilities

• Own messaging and positioning: Craft differentiated, compelling narratives for Elastic Observability that resonate with both practitioners and decision makers.
• Drive go-to-market strategy end-to-end: Define and lead GTM for new launches and campaigns from strategy through execution and track metrics.
• Enable the field: Build training and content that empowers sales, solutions engineering, and customer success to tell the Elastic story with confidence.
• Represent Elastic in the community: Attend and present at trade shows, conferences, and industry events. Some travel required.

Benefits

• Competitive pay based on the work you do here and not your previous salary
• Health coverage for you and your family in many locations
• Ability to craft your calendar with flexible locations and schedules for many roles
• Generous number of vacation days each year
• Increase your impact - We match up to $2000 (or local currency equivalent) for financial donations and service
• Up to 40 hours each year to use toward volunteer projects you love
• Embracing parenthood with minimum of 16 weeks of parental leave
• Company-matched 401k with dollar-for-dollar matching up to 6% of eligible earnings
• Stock program

What This Job Offers

• Job Type: Full-time
• Career Level: Principal
• Education Level: No Education Listed