Principal Engineer - Product Marketing

Microchip • Chandler, AZ

1d • Onsite

About The Position

Microchip Technology Inc. is a global organization with a team of 17,000 members working on technology that powers the world. They offer an atmosphere of trust, empowerment, respect, diversity, and communication, with opportunities for career growth and stability. Microchip's Leadership Passage Programs support career growth, and they are committed to employee development, values-based decision making, and a strong sense of community. The company is built by dedicated team players who challenge the status quo, achieving record revenue and over 30 years of quarterly profitability. This specific role is for a highly skilled and motivated Marketing Engineer specializing in mixed signal products, aiming to bridge the gap between technical development and market needs. It's an opportunity to influence product strategy, engage with customers, and collaborate with cross-functional teams in a dynamic and innovative environment.

Requirements

• Bachelor of Science in Electrical Engineering.
• Minimum 7 years of experience in marketing, product management, or applications engineering for mixed signal or semiconductor products.
• Strong understanding of mixed signal design, applications, and market trends.
• Excellent communication and presentation skills, with the ability to convey complex technical concepts to diverse audiences.
• Proven track record of successful product launches and market development.
• Experience developing and managing product roadmaps.
• Ability to work effectively in cross-functional teams and manage multiple projects simultaneously.
• Willingness to travel as needed for customer visits, industry events, and training.

Responsibilities

• Develop and execute marketing strategies for mixed signal products, including product positioning, messaging, and go-to-market plans.
• Analyze market trends, customer requirements, and the competitive landscape to identify new opportunities and guide product development.
• Collaborate with engineering, sales, and applications teams from disperse time zones to define product features and ensure alignment with market needs.
• Develop and maintain a comprehensive product roadmap that aligns with business objectives and market demands.
• Create technical marketing collateral such as articles, videos, presentations, and white papers.
• Inspire, excite and support sales teams using technical expertise during customer engagements, product launches, and training sessions.
• Represent the company at industry events, conferences, and customer meetings to promote mixed signal solutions.
• Gather and analyze feedback from customers and field teams to drive continuous improvement in the customer adoption process.
• Monitor product performance and market adoption, providing regular reports and recommendations to management.

What This Job Offers

• Job Type: Full-time
• Career Level: Principal