Principal Product Manager
About The Position
Join AT&T and reimagine the communications and technologies that connect the world. Our Consumer Product Experience team is delivering innovative and reliable technology solutions to power differentiated, simplified customer experiences. Bring your bold ideas and fearless risk-taking to redefine connectivity and transform how the world shares stories and experiences that matter. When you step into a career with AT&T, you won’t just imagine the future—you’ll create it. The AT&T Guarantee is not just a slogan—it’s a customer promise backed by data, reliability, and transparency. The Guarantee Product Team leads the vision, strategy, and performance of this high-impact product, ensuring it consistently meets and exceeds customer commitments.
Requirements
- Bachelor’s degree (BS/BA) required; advanced degree preferred.
- 10+ years of experience in product management or product marketing, ideally in telecom, consumer tech, or subscription-based services.
- Proven track record of leading complex products through the full lifecycle, from vision and strategy to execution and optimization.
- Superior executive communication, data-driven decision making, and cross-functional leadership skills.
- Deep customer-first mindset and a passion for transforming insights into measurable business impact.
Nice To Haves
- Product marketing experience—such as go-to-market planning, product positioning, or driving customer adoption strategies—is a plus.
Responsibilities
- Define and articulate the next generation of AT&T Guarantee promises—Shape the product roadmap and align it to long term business goals.
- Champion a customer-obsessed mindset across all product initiatives, ensuring customer needs and pain points are at the center of every decision.
- Analyze and translate Net Promoter Score (NPS) and other customer feedback metrics into actionable strategies that improve customer loyalty, drive revenue growth, and expand market share.
- Build out business cases and tie NPS improvements and product capabilities to profitability.
- Oversee the entire product lifecycle: conception, development, launch, growth, maturity, and iteration or retirement.
- Continuously evaluate product performance, gather customer feedback, and implement enhancements to maximize customer value.
- Ensure robust processes for product updates, feature releases.
- Analyze industry trends and competitor offerings.
- Identify differentiators and develop strategic responses to maintain and expand market leadership and play to win customers.
- Collaborate with executive leadership, business units, Engineering, Network, Marketing, and Customer Experience teams to deliver a seamless and trustworthy customer experience.
Benefits
- Medical/Dental/Vision coverage
- 401(k) plan
- Tuition reimbursement program
- Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
- Paid Parental Leave
- Paid Caregiver Leave
- Additional sick leave beyond what state and local law require may be available but is unprotected
- Adoption Reimbursement
- Disability Benefits (short term and long term)
- Life and Accidental Death Insurance
- Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
- Employee Assistance Programs (EAP)
- Extensive employee wellness programs
- Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone
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What This Job Offers
Job Type
Full-time
Career Level
Principal
