Principal Associate, ACD, Copywriter — Brand Creative

Capital One•McLean, VA

22h•$109,900 - $137,900

About The Position

Capital One Brand Creative is looking for an experienced Associate Creative Director to bring our brand to life across different audiences, products, channels and types of communication. Copy is intentionally simple and transparent so people feel at ease on their financial journey. If you’re comfortable writing with this voice and tone, and want to help us Change Banking for Good, we’d love to hear from you.

Requirements

At least 3 years of copywriting or creative writing experience in a professional setting
At least 1 year of experience using tools like Figma to collaborate directly with designers
Candidates must provide a portfolio of their creative work for consideration

Nice To Haves

Bachelor’s degree or military experience
At least 1 year working as an Associate Creative Director or leading creative work
Experience using AI tools and emerging technology in creative development
Experience in one or more of the following marketing areas: B2B, Experiential, Performance, or Direct Response
Experience in the financial services industry

Responsibilities

Write messaging for current customers, those we’ve just met, and ones we want to bring on board, from print to digital channels.
Craft headlines and translate legalese into user-friendly language.
Brainstorm big concepts and tackle detail-oriented projects.
Influence, collaborate, and lead with internal marketing, line-of-business, legal and testing partners.
Drive work with your art director partner and creative director.
Manage projects from start to finish, leading peers, contractors, and external agencies.
Create marketing that cuts through the noise.
Use strategy to inform creative decisions.
Understand integrated thinking across channels, products and audiences, while staying true to the brand.
Learn from consumer insights and let them influence your work.
Approach each project through a creative testing lens, seeking to optimize work through use of testing tools.
Leverage AI tools to spark new ideas and test creative executions, using technology to complement and scale artistic vision.
Push the process and mindsets of others to create great customer experiences and strengthen the brand.
Manage multiple deadlines on numerous projects happening at the same time.
Deliver error-free work, using best practices with keen attention to detail.
Listen to and incorporate feedback.
Determine when to use existing solutions or start from scratch.
Understand project goals, take direction well, and ask questions when clarity is needed.
Present work in a compelling way to create support across different audiences.