This role will lead the design and implementation of IPH’s Dynamics 365 Sales and Service architecture, integrated with MarTech and Customer Data Platform (CDP) capabilities to deliver unified, omnichannel customer experiences across all brands. This transformation is central to IPH’s vision of becoming the global leader in pet health and insurance. Reporting Structure Reports to: Chief Architect (Head of Architecture) Partners with: Marketing, Sales, Service Operations, Infrastructure, and Operations Location: Remote/Hybrid – Chicago preferred Role Overview The D365 Sales, Service & Martech Lead will define and govern architecture for Dynamics 365 CE (Sales & Service), Customer Insights CDP, and the integrated marketing technology stack. This role ensures seamless orchestration of customer journeys, unified profiles, and compliance across ecosystems, enabling personalized engagement and agentic automation. Key Focus Areas D365 Sales & Service Transformation: Architect and implement unified CRM for B2C and B2B journeys. MarTech Integration: Connect D365 with marketing automation platforms (Braze, Adobe Marketo) for omnichannel activation. Customer Data Platform (CDP): Enable Customer/Lead 360 profiles via Microsoft Customer Insights integrated with Calandra data platform. Unified Experience: Deliver single pane of glass for agents with Talkdesk integration and Power Platform workflows. Privacy & Compliance: Ensure GDPR, CCPA, and consent management across all touchpoints.
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Job Type
Full-time
Career Level
Principal
Education Level
No Education Listed