Platform Product Manager
About The Position
HiFyve is hiring a Product Platform Manager to develop and execute product growth strategies for a portfolio of industrial lifting and material handling solutions across North America. This role involves identifying market trends, competitive opportunities, and customer needs to increase market share and revenue. The Product Platform Manager will create product positioning, pricing strategies, and go-to-market plans, and partner with sales teams to increase product adoption and support strategic customer opportunities. They will also build and execute sales enablement programs, analyze product performance, and collaborate with various departments to align business objectives. Serving as the voice of the customer, this role will gather field feedback and translate market needs into product recommendations, while coordinating with global and cross-functional teams for product planning and lifecycle management. Additionally, the role involves developing marketing messaging, monitoring sales performance, and leading cross-functional initiatives.
Requirements
- Experience in product management, product marketing, business development, or strategic marketing
- Strong analytical skills with the ability to interpret market data and develop growth strategies
- Proven ability to lead cross-functional projects without direct authority
- Excellent communication, presentation, and relationship-building skills
- Experience supporting technical sales organizations and customer-facing initiatives
- Ability to translate technical product features into customer-focused value propositions
- Strong business acumen with experience developing pricing, product positioning, and growth strategies
- Comfortable working with geographically dispersed teams and global stakeholders
- Proficiency with Microsoft Office and business analytics tools
Nice To Haves
- Experience supporting industrial products, engineered equipment, manufacturing, or B2B technical solutions
- MBA or other advanced degree
Responsibilities
- Develop and execute product growth strategies for a portfolio of industrial lifting and material handling solutions across North America
- Identify market trends, competitive opportunities, and customer needs to increase market share and revenue
- Create product positioning, pricing strategies, and go-to-market plans for multiple product lines
- Partner with sales teams to increase product adoption and support strategic customer opportunities
- Build and execute sales enablement programs, including training, sales tools, and product resources
- Analyze product performance, customer feedback, and market data to drive continuous improvement
- Collaborate with engineering, marketing, operations, and executive leadership to align business objectives
- Serve as the voice of the customer by gathering field feedback and translating market needs into product recommendations
- Coordinate with global and cross-functional teams to support product planning and lifecycle management
- Develop marketing messaging and promotional strategies that clearly communicate product value
- Monitor sales performance and recommend actions to achieve revenue and growth targets
- Lead cross-functional initiatives while influencing stakeholders across multiple departments
Benefits
- Competitive salary
- Medical, dental, and vision insurance
- 401(k) with company match
- Paid vacation, holidays, and sick time
- Remote work flexibility
- Career advancement with a growing industrial manufacturer
- Opportunity to influence product strategy across North America
- Collaborative, team-oriented culture with exposure to executive leadership
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
