Sony Pictures has been successful in evolving its approach to media and marketing, building a best-in-class data foundation and launching an in-house Digital Media Buying team. Over the last 2 years, this team has been entrepreneurial at its core: laying the foundation of new internal marketing functions while growing and evolving to support the needs across Sony’s Theatrical business. As our landscape has changed, so have the needs of the business, which has led to the expansion of the performance media function. Today this group activating campaigns for many groups under the Sony umbrella, including Home Entertainment, Television, and Distribution. The incoming members are expected to have start-up mentality (ambitious, hands-on, etc.) – and a desire to build the future digital-first workforce of Sony Pictures. The Performance Media Associate will be responsible for the day-to-day setup and management of performance campaigns, including setup, managing budget, pacing, creative trafficking, and reporting with actionable analytics. To succeed in this role, the Associate must be ambitious, self-motivated, and detail-oriented, with a strong curiosity for performance media. They should thrive in ambiguity, applying structure proactively, and be comfortable managing across audience platforms. While cross-platform experience is ideal, Associates may specialize in a particular area (e.g., Social or Programmatic) based on team needs.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
Job Type
Full-time
Career Level
Entry Level