Peer-to-Peer Fundraising Manager

Soles4Souls

8d•$60,000 - $70,000•Remote

About The Position

The Peer-to-Peer Fundraising Manager owns and leads the organization's Race4EveryKid virtual fundraiser and all peer-to-peer and crowdfunding campaigns from start to finish. This is a high-impact, results-driven role with a clear revenue mandate: grow Race4EveryKid to $1 million in gross revenue within three years. The ideal candidate comes from an organization where peer-to-peer fundraising is a primary revenue channel and brings hands-on experience across multiple P2P formats — virtual campaigns, walks, endurance events, DIY, and gaming/streaming fundraisers.

Requirements

Minimum 5 years of fundraising experience at an organization where peer-to-peer fundraising is a primary revenue channel, with direct, hands-on responsibility for campaign execution and growth.
Deep familiarity with the full spectrum of P2P fundraising models — endurance and walk events, virtual campaigns, DIY fundraising, and gaming/streaming; candidates should bring established best practices across multiple formats.
Demonstrated track record of growing P2P or virtual campaigns, ideally to six- or seven-figure revenue levels.
Experience securing sponsorships and managing corporate partnerships in a fundraising context.
Ability to influence and deliver results through a consultative, relationship-driven approach; comfortable engaging C-suite corporate contacts and grassroots participants alike.
Fluency with peer-to-peer fundraising platforms; experience with DonorDrive is a plus.
Data-driven mindset; able to analyze campaign metrics and translate insights into action.
Self-motivated, results-oriented, and highly organized; able to manage a complex, multi-month campaign with minimal supervision.
Bachelor's degree preferred; passion for the mission required.

Nice To Haves

Experience with DonorDrive

Responsibilities

Serve as the internal owner of the Race4EveryKid virtual fundraiser, managing every phase from strategic planning through post-campaign analysis and reporting.
Develop and execute a multi-year growth strategy to scale the Race to $1 million (from $400,000) in revenue within three years; set annual revenue, participation, and team recruitment goals and adjust strategy proactively based on performance.
Provide input into annual campaign budgets, timelines, and revenue targets; produce detailed post-campaign analyses with recommendations for continuous improvement.
Build and implement robust recruitment and retention strategies for individual participants, fundraising teams, and returning constituents; maintain year-round relationships with key participants and volunteers.
Develop and manage a corporate team program, cultivating relationships with companies to drive team participation, employee giving, and sustained brand investment in the campaign.
Design engagement touchpoints, coaching resources, and incentive programs that motivate participants to fundraise at higher levels; provide one-on-one coaching to top fundraisers and team captains on proven P2P best practices.
Collaborate with internal teams to ensure participants have the resources, tools, and support needed to achieve their fundraising goals.
Identify, cultivate, and secure event sponsorships for Race4EveryKid and other campaigns; develop sponsorship packages that deliver measurable value to corporate partners.
Build a pipeline of corporate partners beyond existing relationships; manage all sponsor deliverables, stewardship, and renewal conversations throughout the campaign cycle.
Collaborate with Marketing to increase campaign visibility, promote sponsorship recognition, and engage the broader community.
Oversee all P2P and crowdfunding campaigns beyond Race4EveryKid, establishing best practices, revenue targets, and timelines for each.
Stay current on platform capabilities, industry trends, emerging P2P models, and competitor campaigns to continuously elevate performance.
Manage campaign platforms, participant data, and CRM records to ensure accuracy and support data-driven decision-making.
Utilize platform and CRM data to track recruitment pipelines, fundraising progress, retention rates, and revenue performance; develop dashboards to evaluate program effectiveness and inform strategy.