Parts Sales Associate - Wholesale

AutoNation•Chandler, AZ

About The Position

The Wholesale Parts Inside Sales Representative (ISR) drives wholesale parts gross generation across multiple OEM brands and dealership locations through proactive sales engagement, order processing, and account management. The ISR is the primary inside sales contact for wholesale customers, including collision centers, independent repair facilities, and MSO partners. The role processes orders received by phone, electronic platforms, and other means, and develops existing accounts to expand share of wallet. Based on performance and business needs, the role may eventually process orders for 3 to 5 additional brands. This position operates in a centralized office or call-center sales environment and focuses exclusively on sales and account-management activities. It does not include warehouse responsibilities or parts pulling. The role requires frequent use of multiple systems and monitors to manage quotes, orders, and inventory across dealership locations.

Requirements

  • Minimum 3 years of experience in automotive parts sales.
  • Strong understanding of collision and mechanical parts ordering processes.
  • Demonstrated ability to manage high-volume inbound sales activity while identifying upsell opportunities.
  • Strong communication, relationship-building, and negotiation skills.
  • Ability to prioritize multiple customer requests in a fast-paced environment.
  • High level of attention to detail and accuracy.
  • Proficiency with OE electronic parts catalogs.
  • Familiarity with wholesale ordering platforms, including CollisionLink, RepairLink, OPS Trax, CCC, and Parts Trader.
  • Working knowledge of dealership management systems, including CDK, for order processing, inventory visibility, and customer account management.
  • Strong computer proficiency, including Microsoft Excel, Microsoft Office, and multi-system navigation.
  • Ability to operate across multiple systems and monitors while managing quotes, orders, and inventory across dealership locations.

Nice To Haves

  • Experience working with multiple OEM brands.
  • Experience using collision estimating systems, including CCC, Mitchell, and Audatex.

Responsibilities

  • Manage wholesale parts sales through phone, email, and digital ordering platforms, including OPS, OEC, CCC, and Parts Trader.
  • Identify cross-selling opportunities across OEM brands and dealership inventories to maximize order capture and improve customer service.
  • Build relationships with collision centers, independent repair facilities, and wholesale accounts to increase retention and parts penetration.
  • Identify, quote, and process parts using multiple OE electronic parts catalogs.
  • Provide inside sales coverage, quote follow-up, and opportunity development to support Outside Sales Representatives.
  • Monitor quote requests and convert estimates into confirmed orders.
  • Use dealership inventory visibility across locations to improve fill rates and reduce lost sales.
  • Track customer buying patterns to identify growth opportunities and increase share of wallet.
  • Ensure accurate order entry, documentation, and communication of delivery expectations.
  • Collaborate with warehouse and delivery teams to support timely order fulfillment.
  • Resolve customer issues involving order discrepancies, pricing, and delivery inquiries.
  • Maintain accurate customer and sales activity records in dealership systems, including the parts wholesale CRM.
  • Stay current on OEM promotions, pricing programs, and parts availability across supported brands.
  • Meet or exceed monthly wholesale gross targets and support dealership wholesale growth initiatives.
  • Improve quote-to-order conversion rates, customer account gross, share of wallet, customer satisfaction, and retention.

Benefits

  • Commission structure tied to wholesale performance.
  • Comprehensive benefits package.
  • Competitive compensation.
  • 401k matching.
  • Health, dental, and vision insurance plans.
  • Maternity benefits.
  • Associate purchase and discount programs for new and pre-owned vehicles, services, parts, collision, accessories, and AutoGear.
  • Deals and discounts through YouDecide.
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