Partner Marketing Manager (Remote)
About The Position
We are seeking a highly collaborative and execution-oriented Partner Marketing Manager - SDO & Reseller Programs to lead and scale marketing efforts across two strategic partner ecosystems: Standards Development Organizations (SDOs) and publishing/content partners, and Reseller and channel partners supporting the growth of our Engineering Intelligence solutions globally. This is a highly visible role that blends partner marketing, go-to-market execution, enablement, campaign development, and relationship management. The ideal candidate understands how to market through partners, support co-selling motions, and build scalable programs that drive awareness, pipeline, and revenue. The role will work cross-functionally with Sales, Product Marketing, Partner Management, Regional Marketing, and Executive Leadership.
Requirements
- 4–8+ years of experience in partner marketing, channel marketing, alliance marketing, or B2B technology marketing
- Experience supporting reseller/channel ecosystems and/or strategic partner programs
- Proven ability to execute multi-channel marketing campaigns
- Strong project management and organizational skills
- Excellent written and verbal communication abilities
- Experience working cross-functionally with Sales, Product, and Executive stakeholders
Nice To Haves
- Experience in SaaS, enterprise software, engineering technology, industrial technology, PLM, compliance, or data/analytics markets
- Experience in Energy, Aerospace & Defense, and Manufacturing is a plus
- Familiarity with standards organizations, technical content ecosystems, or engineering/manufacturing industries
- Experience supporting global or international partner programs
- Exposure to account-based marketing (ABM) and channel enablement strategies
Responsibilities
- Develop and execute joint marketing programs with SDO and publishing partners
- Create co-branded campaigns, webinars, customer stories, thought leadership, and launch activities
- Support strategic partner communications and relationship-building initiatives
- Help position Accuris as a trusted technology and workflow partner to the standards ecosystem
- Coordinate partner participation at industry events, advisory boards, and customer engagements
- Drive partner awareness of new platform capabilities and innovation initiatives
- Build and execute reseller marketing programs to support pipeline generation and revenue growth
- Develop scalable reseller enablement materials including: Messaging guides, Campaign toolkits, Sales presentations, Battlecards, Social content, Email templates, Webinar kits
- Support reseller onboarding and ongoing go-to-market readiness
- Partner with Sales and Channel teams on co-selling campaigns and account-based initiatives
- Help establish marketing best practices, MDF usage guidance, and performance tracking for partners
- Identify opportunities to improve reseller engagement, activation, and market visibility
- Launch and manage integrated marketing campaigns across digital, email, webinars, social, and events
- Collaborate with regional marketing teams to localize and scale partner programs globally
- Measure and report on campaign performance, partner engagement, sourced pipeline, and ROI
- Support partner-related product launches, announcements, and customer communications
- Help create compelling messaging around Engineering Intelligence, standards workflows, digital engineering, compliance, and connected engineering ecosystems
- Work closely with Product Marketing to align partner messaging with company positioning and platform evolution
- Ensure consistency of branding and messaging across partner-facing materials
Benefits
- 10% annual bonus
- The recruiter assigned to the role can provide more information on benefits.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
