Partner Marketing Coordinator

Halter
16d$83,000 - $83,000Onsite

About The Position

We’re looking for an experienced Partner Marketing Coordinator to work closely with our core audience of ranchers as we continue expanding in the US. This person will be a co-marketing champion with experience working with partners across multiple marketing channels including, social, website, blogs, newsletters, email, events and product marketing materials. You’ll help share the story of how a technology like Halter’s supports better land stewardship, improved profitability and smarter grazing management for ranchers You’ll work cross-functionally to create marketing programs, campaigns, and content that bring these partnerships to life while being the person connecting the dots between government programs and on-the-ground ranchers who benefit from them.

Requirements

  • Marketing acumen: You bring 2-4 years of experience in partner marketing, government marketing, or public-sector communications, ideally within agtech, sustainability, or rural industries. You understand how to bridge tech, policy, and human stories.
  • Relationship-driven: You’re a connector who is comfortable managing partnerships with multiple stakeholders across agencies, associations, and private sector allies.
  • Strategic & analytical: You can easily go from working towards the big picture, to getting in the weeds on project management, planning and detail execution. You’re driven by the data and often use insights to improve outcomes and track return.
  • Proactive & independent: You thrive in a fast-paced, quickly-evolving environment. You take initiative, stay organized, and deliver results.
  • Mission-minded: You care about agriculture, sustainability, ranching, animals, conservation, and rural communities, and want to use your marketing skills to make a real difference in these categories.

Nice To Haves

  • Previous experience with ranching industry organizations, university programs, conservation groups, government agencies
  • Familiarity with government funding programs or conservation initiatives
  • Background in agriculture, grazing management, or public-land operations
  • Strong copywriting and campaign management skills
  • Experience in a high-growth startup environment

Responsibilities

  • Partnership program promotion: Develop and execute co-marketing initiatives with government agencies, conservation groups, universities, and ranching associations to highlight shared goals and impact. Design and launch campaigns that promote Halter’s role in funding opportunities, research partnerships, conservation, and rangeland programs with clear, approachable materials that help ranchers understand eligibility, benefits, and how to get involved.
  • Email, nurture & digital campaigns: Plan and execute targeted email campaigns and nurture sequences to engage key audiences that range from ranchers to program administrators. Use CRM tools (like HubSpot or Salesforce) to segment audiences, deliver relevant content, and track conversion.
  • Webinars & events: Host and support rancher education webinars, field days, and virtual events in partnership with agencies and associations. Develop event content, manage logistics, and ensure smooth execution to highlight Halter’s value and partner collaboration. Work with extension groups, local ag industry organization and ranchers to expand further education and grant opportunities available to them.
  • Advertising & awareness: Run co-branded advertising campaigns (digital, print, or event-based) that drive awareness and credibility among ranchers, agency stakeholders, and the broader agricultural community.
  • Content & storytelling: Develop compelling partner case studies, co-authored blogs, and joint success stories. Translate complex policy programs and conservation initiatives into clear, relatable narratives that resonate with
  • Channel partnership-focused: Actively search for new strategic, collaborative relationships and partners that are aligned with our goals and can share the value of Halter through their own channels, communities and platforms.
  • Co-marketing enablement: Create toolkits, decks, and joint messaging guidelines to help partners share Halter’s story effectively through their own networks and channels. Work with additional channel marketing partners in various industries to build brand awareness in the ag industry.
  • Cross-functional collaboration: Work closely with Halter’s sales, product marketing, and government affairs teams to align messaging and ensure partners have the materials they need to succeed.
  • Measurement & optimization: Track campaign performance, lead quality, and partner engagement. Use data to continuously refine strategy and demonstrate impact internally and externally.

Benefits

  • Our product changes the lives of our customers, directly improving their livelihoods and their lifestyle. Your work matters.
  • Dedicate yourself to solving real-world problems alongside an epic team in a high-growth culture. The excitement, risk and reward of a high-growth technology scale-up on the global stage. Our ideas are truly valued, we are able to move fast, and our impact is real.
  • Our personal growth is important. Halter offers an annual USD$750 self-development budget to be used for anything that fuels personal growth.
  • Health Benefits - We offer best-in-class insurance for our employees, so they can care for themselves and their families.
  • 12 weeks of paid parental leave for primary or secondary caregivers plus many other parental benefits that support you and your family.
  • Our time to recharge is valued, we’re offered wellness leave and unlimited paid annual leave.
  • We're proud to offer 401k and make an employer match. We offer a 100% match on the first 3% you contribute, and a 50% match on the next 2%.
  • Importantly, we offer an inclusive and attractive remuneration package made up of salary, benefits and an employee stock ownership plan.
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