Partner Marketing Manager

Benifex • Chicago, IL

14d • Hybrid

About The Position

We are a fast-moving technology company, and one of the most successful providers of online reward and benefits solutions in the world. We believe that everyone deserves an exceptional experience at work, every day, and build workplace technology that makes this happen. Benifex’s mission is to build remarkable experiences that employees love. Today Benifex supports more than five million employees in over 3,000 organisations across more than 100 countries. To help us on our quest to be the best, we need brilliant people on board and that’s where you come in. 🚀
We are looking for a Partner Marketing Manager to develop co‑marketing strategies and lead joint marketing initiatives with our strategic US‑based partners. Reporting to the Director of Demand Generation, you’ll work closely with our partners and Benifex Partner Managers — to deliver measurable pipeline and revenue growth from channel partners.
You’ll be responsible for crafting “better together” messaging, building long‑term partner relationships through thoughtful engagement strategies, and working cross‑functionally with the marketing, sales, CS, and product teams to identify opportunities for partner involvement and impact.
This role is central to how we expand our reach, co‑create value with partners, and generate new pipeline opportunities. It’s an excellent fit for someone who enjoys creating structure, developing new approaches, and experimenting to understand what delivers the most impact.

Requirements

• Experience in Partner Marketing, Channel Marketing, or similar
• Experience in a B2B marketing environment (ideally within HR Tech, Benefits and/or SaaS)
• Comfortable working in an early‑stage or “building” environment — creating processes, testing ideas, and iterating
• Ability to collaborate effectively with multiple internal and external stakeholders
• Strong project management and organisational skills
• Excellent relationship‑building and communication skills

Nice To Haves

• Experience building a partner program or co‑marketing function from scratch
• Event marketing or demand generation exposure
• Experience developing messaging and content from the ground up

Responsibilities

• Develop and execute partner marketing strategies that align with business objectives and drive joint demand generation and pipeline growth.
• Build strong relationships with key partners, acting as the primary marketing contact and ensuring alignment on shared goals and priorities.
• Plan and deliver co‑marketing campaigns, including webinars, events (both virtual and small in‑person activations), co‑authored content, social media initiatives, and other joint programs.
• Collaborate with internal teams (sales, product marketing, digital, events, CS) to create compelling “better together” value propositions and co‑branded campaign assets.
• Track and report performance of partner campaigns, providing insights and recommendations for optimisation and future scaling.
• Enable partners with co‑marketing resources, toolkits, messaging, and support to strengthen their go‑to‑market efforts.
• Stay informed on partner ecosystem developments and market trends to identify new opportunities for collaboration and cross‑pollination.
• Support occasional partner events or activities that may require travel (approximately once per quarter).

Benefits

• $97,500
• Hybrid working: 2-3 days a week in our Chicago office (Wacker Drive)
• 20 days PTO
• Your birthday off
• Time for you - 8 hours off when you need it — no questions asked
• Family Medical Cover - help cover the costs of day-to-day healthcare (United Healthcare)
• Dental and Vision Cover - help cover the costs of dental and vision needs (United Healthcare)
• Life Insurance. Basic Life and AD&D, short-term and long-term disability insurance (United Healthcare)
• 401(k). Retirement savings plan.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed