Paid Social Director

Jellyfish•New York, NY

2d•$170,000 - $200,000•Hybrid

About The Position

Jellyfish is a global digital marketing agency that combines tech enthusiasts, creative minds, and media and data experts to guide clients on their digital journey. The agency values diverse perspectives to drive innovation and challenge the status quo in media activation and storytelling for global clients. This role is crucial for shaping a future where business growth and personal fulfillment are intertwined. The Paid Social Director will report to the VP, Paid Social and will be responsible for creating impact within the Paid Social team and Paid Media capability. The role involves bringing leadership, clear structure, and methodology to the paid social offering across various campaign types. Jellyfish is committed to professional growth and offers exciting career progression opportunities. The Director will collaborate with the Regional Head of Paid Media and other Director-level peers to evaluate new technologies, formats, data sources, and vendors globally and locally. They will act as the lead for the Jellyfish social team, serving as an agency champion and expert in paid social. The role also includes identifying commercial opportunities, collaborating with agency leads, ensuring efficient campaign resource allocation and budget utilization, and contributing to the agency's revenue and profitability growth from social media. Additionally, the Director will support the business development team with pitches and develop the paid social team to enhance their ability to win client pitches.

Requirements

Proficiency in working across integrated digital marketing campaigns that may require cross-channel collaboration with PPC, SEO, Display, Content Marketing, Email and Creative strategists.
Skills using technology and processes involved in running high-spending paid social campaigns.
7+ years experience within Paid Social.
Familiarity with social strategy, planning and execution at an enterprise level, on large and often complex campaigns.
Great at working with media planners and have the ability to respond to briefs.
Client-centric - You'll love getting to know your clients, developing long-lasting relationships and adding value to their business.
Process Improvement - You'll seek and implement solutions to streamline and automate processes.
Creative Problem Solving - You will generate unique ideas and experiment with new methods and technologies to solve complex issues.
Team Collaboration - You'll be great at collaborating with team members to achieve common goals, valuing and respecting diverse contributions.

Responsibilities

Create impact within our Paid Social team and Paid Media capability.
Bring leadership, clear structure and methodology to the paid social offering across single-service or integrated digital marketing campaigns.
Work with the Regional Head of Paid Media and other Director level peers across capabilities to evaluate new technologies, formats, data sources, media and technology vendors on both a global and local scale.
Support the agency vision and act as the lead for the Jellyfish social team.
Be an agency champion and expert across paid social.
Help identify commercial opportunities and collaborate with agency leads.
Ensure the correct level of time and resource is being allocated to campaigns and that client budgets are being effectively used.
Contribute to measurable success in growing the agency's revenue and profitability from social media.
Support the business development team with pitches, and developing the paid social team so that they too can contribute to winning client pitches.