Paid Social Associate
About The Position
The Paid Social Associate supports the planning, execution, optimization, and reporting of paid social campaigns across platforms including Meta, TikTok, Pinterest, LinkedIn, Reddit, and emerging channels. This role partners with internal teams to manage campaign execution, monitor performance, analyze results, and contribute to optimization strategies across multiple client accounts. The Paid Social Associate exercises sound judgment in day-to-day campaign management while building expertise in platform strategy, audience targeting, creative best practices, and performance analysis within a fast-paced, collaborative environment.
Requirements
- 1–4+ years of experience supporting or managing paid social campaigns, particularly within Meta platforms
- Experience with TikTok, Pinterest, LinkedIn, and Reddit advertising platforms preferred
- Understanding of paid social strategy, audience targeting, creative best practices, and campaign optimization principles
- Experience working in an agency, marketing, or multi-account environment preferred
- Strong analytical, organizational, and communication skills
- Proficiency with Microsoft Office and reporting tools, particularly Excel and PowerPoint
- Ability to analyze campaign performance, exercise sound judgment, and translate data into actionable recommendations
- Ability to manage multiple priorities and deadlines in a fast-paced environment
- Experience with Google Analytics and platform analytics tools preferred
- Experience in travel, tourism, or hospitality marketing is a plus
Nice To Haves
- Early-career paid social professional with strong organizational and analytical skills
- Detail-oriented multitasker comfortable managing multiple projects and deadlines simultaneously
- Clear communicator who collaborates effectively across teams and client environments
- Curious, proactive learner interested in social media strategy, platform trends, and performance optimization
- Strong team player who responds positively to feedback and values continuous improvement
- Adaptable contributor who thrives in fast-paced agency or multi-account environments
Responsibilities
- Support the planning, execution, and optimization of paid social campaigns across Meta, TikTok, Pinterest, LinkedIn, Reddit, and other platforms
- Manage campaign setup, pacing, budget monitoring, quality assurance, and day-to-day account administration
- Monitor campaign performance, analyze trends, and identify optimization opportunities to improve campaign effectiveness
- Prepare reporting, analyze campaign results, and contribute performance insights and optimization recommendations
- Partner with Media, Creative, Analytics, and Account teams to support integrated campaign strategy and execution
- Execute audience, creative, placement, and bidding tests while evaluating results and recommending next steps
- Contribute to strategy presentations, client communications, and campaign recommendations
- Maintain organized campaign documentation, workflows, and project records
- Stay current on platform updates, industry trends, emerging technologies, and paid social best practices, identifying opportunities to strengthen campaign performance
Benefits
- Comprehensive benefits package, including medical, dental, vision
- 401k matching contribution
- Generous paid time off compensation
- Flexible work schedule
- Paid volunteer opportunities and company supported charitable events
- Collaborative, creative and fun team environment with professional growth opportunities
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
