Paid Media Strategist

Cardinal Group CareerDenver, CO
Remote

About The Position

Agency FIFTY3 is seeking a Paid Media Strategist to join a growing team that's changing the way marketing is done in the real estate industry. The agency focuses on producing the best work, innovating, and challenging the status quo through advanced digital marketing, high-quality creative, and social campaigns. The company culture is rooted in a love for marketing, collaboration, growth, and development. Agency FIFTY3 has been recognized as a Best Place To Work and has won over 50 marketing awards. The company is headquartered in Denver, CO, but offers remote work flexibility across the United States. They are committed to building and sustaining a diverse, equitable, and inclusive environment.

Requirements

  • A minimum of 3 years of agency or multifamily experience.
  • A minimum of 2 years of building and managing paid search and paid social campaigns.
  • A strong understanding of Google Analytics, Google Tag Manager.
  • Experience working with reporting and online ad management software.
  • Strong communication skills and the ability to speak to your work (client facing experience is a plus).
  • The ability to work in a fast-paced, growing, and results-oriented environment.
  • An innovation-focused mindset, always looking for changes to the industry, upcoming trends, and ways to creatively and effectively optimize services and team.
  • A desire to grow yourself and those around you.

Responsibilities

  • Build and manage Paid Media channels including Google Ads, Meta Ads, Geofencing, Pinterest, OTT, etc.
  • Optimize, audit, and implement tracking to produce standout, measurable campaigns.
  • Curate a paid media strategy with the client services team to best meet client KPIs.
  • Speak to campaign performance and guide paid media strategy in client calls.
  • Make strategic recommendations to clients on budget, channel use, and campaign types to help them achieve their goals.
  • Collaborate with Organic Media, Creative, and Web Teams to deliver a cohesive client experience.
  • Test, explore, and investigate new strategies to deepen impact for paid media tactics.
  • Engage and contribute to the Product Team's think tank and knowledge sessions to stay on the forefront of marketing and real estate industry trends.

Benefits

  • Health, vision, dental, and pet insurance.
  • 401(k) retirement plan with company match.
  • Student loan assistance.
  • Licensing and continuing education reimbursement.
  • Parental leave (12 weeks paid for eligible team members).
  • Housing allowances or gifts.
  • Flexible work-from-home and remote work policy in the U.S.
  • 100% Paid Team Member Medical option.
  • Life and Disability Insurance (100% Paid Life, STD, and AD&D).
  • Unlimited PTO days.
  • 10 paid holidays.
  • Optional Health Savings Account, Flexible Savings Account.
  • Leadership training and events.
  • StrengthsFinder 2.0 assessment.
  • Company-paid book club once a year.
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