Outside Rental Sales Representative

Generac•Marlborough, MA

5d•Onsite

About The Position

Energy Systems, a leader in industrial power solution sales, service, and rentals, is seeking an Outside Rental Sales Representative. With a long-standing tradition of providing excellent products and outstanding service, Energy Systems is a full-service distributor of Generac equipment. The Outside Rental Sales Representative will be responsible for planning, coordinating, and executing all sales-related activities within an assigned region, covering customers and channels including rental, construction, municipal, and others as assigned. This role is crucial for achieving market penetration growth of specified Generac Products to existing customers and distribution while upholding the company's brand promise. The representative will promote and communicate product features and benefits through sales arguments, product demonstrations, and competitive comparisons.

Requirements

High school diploma or equivalent required
5+ years of sales experience, preferably in rental, equipment, or service-based industries
Strong interpersonal and communication skills
Ability to work independently and manage time effectively
Proficiency in Microsoft Office and CRM systems (e.g., Salesforce)
Valid driver’s license and reliable transportation

Nice To Haves

College degree preferred
Experience in power generation or equipment rental industry (e.g., generators, HVAC, or industrial equipment)
Knowledge of towable generators, load requirements, and temporary power applications
Familiarity with electrical distribution equipment (e.g., cables, transformers, transfer switches)
Background in construction, utilities, or event power rental sales
Existing relationships with contractors, industrial clients, or event coordinators
Proven success in territory or account management for equipment rentals
Understanding of DOT compliance and logistics for equipment delivery and pickup
Experience using CRM tools (e.g., Salesforce) for sales pipeline management
Technical aptitude to explain generator sizing and setup to customers
Ability to read and interpret job site power requirements and one-line diagrams

Responsibilities

Develop and maintain relationships with new and existing customers to increase rental sales
Identify customer needs and recommend appropriate rental solutions
Prepare and present rental quotes, contracts, and proposals
Collaborate with operations and service teams to ensure timely delivery and customer satisfaction
Follow up on leads, inquiries, and rental opportunities in a timely manner
Maintain accurate records of customer interactions, rental agreements, and sales activities
Achieve monthly and annual rental sales targets
Stay informed about industry trends, product offerings, and competitive landscape