Outreach Coordinator

City of Lynchburg•Lynchburg, VA

About The Position

The City of Lynchburg Water Resources Department is seeking an Outreach Coordinator to advocate for water pollution prevention programs and develop and communicate stakeholder engagement strategies and program identity. The role supports programs related to water, wastewater, stormwater management, pollution prevention, urban flooding, and green infrastructure. The coordinator develops and designs program materials, coordinates messaging to community partners and residents, and works with a range of stakeholder groups. The position may focus on stormwater outreach or water and wastewater outreach. Stormwater responsibilities include coordinating MS4 Permit outreach and public participation, developing K–12 educational programming, organizing community workshops and volunteer activities, supporting program marketing, building community partnerships, and representing the department at events. Water and wastewater responsibilities include developing department-wide education campaigns, coordinating school programs and plant tours, supporting wastewater outreach campaigns, developing educational activities aligned with Virginia SOL requirements, and contributing to marketing, communications, and customer service. The role requires creativity, flexibility, organization, teamwork, and comfort with public speaking. The coordinator may be required to accept special assignments during unusual situations or a declared State of Emergency to help ensure appropriate service delivery.

Requirements

Bachelor's degree in Environmental Science/Studies, Natural Resources, Education, Outdoor Education, Communications/Marketing/Public Relations, or a related field is preferred.
Two years of experience providing outreach, education, or communications and marketing support, or equivalent, is preferred.
One year of experience developing programs and curriculum for the K–12 environment, or equivalent, is preferred.
Possess a valid driver's license issued by the Commonwealth of Virginia and an acceptable driving record according to City criteria.
Understand environmental and water, wastewater, and stormwater policies, issues, and science.
Understand the regional environmental and conservation landscape.
Have excellent written and verbal communication, interpersonal, and organizational skills.
Be able to work individually or in a team setting.
Have professional experience managing social media campaigns, including Facebook, Twitter, Instagram, YouTube, and NextDoor.
Have web content creation and management experience, including Drupal or WordPress.
Have graphic design experience for print and online materials using Adobe Creative Suite.
Have video or training production experience.

Responsibilities

Coordinate and implement outreach programs related to the City's MS4 Permit outreach and public participation requirements.
Develop and implement creative K–12, SOL-compatible stormwater programming, including lesson plans, hands-on activities, facility tours, and assembly presentations.
Coordinate targeted outreach programs, including pet waste, Art Storm, and homeowner best practices.
Maintain a calendar of outreach activities, including community events, workshops, appearances, and other communications opportunities.
Develop and implement a volunteer program with City departments and regional nonprofits for stream cleanups, storm drain marking, public art projects, and related activities.
Organize and lead community workshops focused on environmental stewardship.
Contribute to program marketing by creating flyers and advertisements, social media posts, web content, and videos.
Represent the Department at career fairs and community events, which may take place in the evenings or on weekends.
Seek community partnerships and grant funding to promote Lynchburg Water Resources' efforts.
Engage with regional and statewide environmental communities to promote healthy watersheds.
Provide professional in-person, phone, and email customer service regarding Lynchburg Water Resources programs.
Develop and implement a department-wide K–Adult education and outreach campaign supporting water, stormwater, and wastewater divisions.
Work with the Industrial Monitoring Coordinator on education and outreach for Enjoy the Feast, Recycle the Grease, and other wastewater-related campaigns.
Develop targeted outreach programs, such as a collegiate dorm program focused on keeping wet wipes out of the sewer system.
Develop and lead a water and wastewater plant tour program, including interactive programming for K–12 visitors.
Assist the Stormwater Program with education and outreach opportunities for the MS4 Program.
Develop educational activities aligned with Virginia SOL requirements for K–12 and teacher professional development opportunities.
Coordinate and implement K–12 field trips within the Lynchburg Water Resources service area.
Identify and develop partnerships with local, regional, state, and national organizations to expand environmental programming related to water, wastewater, and stormwater.
Assist in representing Lynchburg Water Resources at community events, including events that may occur during evenings or weekends.
Assist with comprehensive marketing, public relations, and communications programs to increase awareness of Lynchburg Water Resources programs and services.
Assist in developing content for social media campaigns, including Facebook, Twitter, Instagram, and NextDoor.
Assist with website content management, graphic design for digital and print campaigns, and department photography and videography.
Assist with customer service activities as needed.
Accept special assignments and perform as needed during unusual situations or a declared State of Emergency to ensure appropriate service delivery.