Off-Hours Social Media Manager, Brand Studio

Google•Los Angeles, CA

11d

About The Position

Brand Studio is focused on building the Google brand. By combining user insights, strategic thinking, beautiful design and storytelling, our team creates a wide range of work that drives Google’s reputation for being helpful to people, businesses, and communities. Our work also aims to build advocacy and trust in the brand. To achieve that, we’re a multidisciplinary team of marketers, strategists, insights specialists, creatives, producers, and engineers who work together to create exceptional marketing. Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

Requirements

Bachelor's degree or equivalent practical experience.
4 years of experience in consumer-facing marketing, with 3 years of experience in social media.
Experience in managing traditional social media channels and newer social entrants
Experience managing cross-functional or cross-team projects.
Experience in social issues management or real-time social.
Ability to work: Thursday - Monday, including weekend and evening hours.

Nice To Haves

Experience with consumer brands, with a focus on the technology sector.
Experience with social media content publishing, response and reporting tools like Sprinklr, YouTube Studio, other native channel platform tools.
Experience with social listening analysis, reviewing and editing reports (using third-party social listening tools).
Understanding of internet culture and norms across social platforms.
Excellent creative skills with attention to detail.
Excellent program management and organizational skills.

Responsibilities

Manage and oversee off-hours social media processes. Note: this role is Thursday - Monday, including weekend and evening hours.
Drive social monitoring and listening for brand issues and opportunities, collaborating closely with social listening analysts.
Publish and perform the quality assurance (QA) of social content, monitor and optimize the performance, analyzing audience reaction and engagement.
Lead community engagement and identify engagement opportunities, managing content approvals and publication, including directing and reviewing deliverables from agency partners and contractors.
Stay up-to-date on social insights, trends, and market analyses, and providing readouts as needed.