Multimedia Content Strategist (9832)

Lutheran Services Florida • Tampa, FL

5d • Hybrid

About The Position

Lutheran Services Florida (LSF) is seeking a talented Multimedia Content Strategist to create and distribute high-quality multimedia content that showcases the impact of its programs. This role is responsible for capturing, creating, and distributing content using photography, videography, and graphic design to increase awareness, engagement, fundraising, recruitment, and community partnerships. The position will also build and maintain a digital asset library. This role is eligible for remote or hybrid work, with requirements for a reliable internet connection, dedicated workspace, and potential in-person meetings. Time zone alignment and specific work hours may apply.

Requirements

• Bachelor's degree in Digital Media, Communications, Marketing, Graphic Design, Film Production, Visual Communications, or a related field.
• A minimum of 1-3 years of experience in content creation, digital marketing, social media management, videography, photography, graphic design, journalism, public relations, or a related field.
• Demonstrated experience creating high-quality digital content including photography, video production, graphic design, social media content, marketing materials, and written storytelling.
• A portfolio demonstrating photography, videography, graphic design, social media content, and digital storytelling capabilities is required.
• Ability to travel up to 20% of the time across Florida (statewide) as needed.
• Ability to work in Tampa office 1 day a week.
• Requires a Florida Driver’s License, reliable vehicle and current auto insurance.
• Proficiency in Adobe Creative Suite, including Photoshop, Premiere Pro, InDesign, Lightroom, Illustrator, and Acrobat.
• Proficiency with Canva, CapCut, Final Cut Pro, and other digital content creation and video editing platforms.
• Strong videography and photography skills, including filming, audio capture, lighting, editing, color correction and post-production.
• Ability to create engaging short-form and long-form video content optimized for social media, websites, digital advertising and marketing campaigns.
• Skill as a highly creative self-starter with strong visual storytelling skills and proficiency in content production tools including Adobe Creative Suite, Canva, video editing platforms and emerging digital technologies.
• Knowledge of current social media platforms, trends, best practices and emerging content formats.
• Knowledge of digital marketing principles, content marketing, SEO, social media advertising and audience engagement strategies.
• Ability to analyze content performance metrics and translate data into actionable recommendations.
• Excellent interpersonal skills.
• Strong written and verbal communication skills.
• High level of attention to detail with excellent project management abilities.
• Ability to work effectively both independently and with multiple teams.
• Commitment to social services with an appreciation for faith-based approach.

Responsibilities

• Develops and executes the organization's multimedia content strategy, including content priorities, messaging, distribution channels, and audience engagement strategies.
• Analyzes performance data and recommends changes to communications strategy.
• Films client success stories, photographs events, designs social media graphics, edits short-form videos, and develops content strategies aligned with organizational priorities.
• Serves as LSF's lead multimedia content creator, producing high-quality photography, videography, graphic design, and digital content.
• Develops and maintains a statewide digital content library of professional photos, videos, B-roll footage, testimonials, program imagery, and branded graphics.
• Identifies stories and determines how to tell them, traveling to LSF locations, events, and program sites throughout Florida to capture compelling content.
• Produces short-form and long-form video content for various platforms and initiatives.
• Conducts interviews and develops original narratives for human-centered success stories.
• Creates engaging graphics, infographics, presentations, digital advertisements, and marketing collateral aligned with LSF brand standards.
• Develops and executes content strategies across social media platforms and emerging digital platforms.
• Manages content calendars and coordinates content production schedules.
• Produces paid and organic digital campaigns to support organizational goals.
• Monitors industry trends, platform updates, emerging technologies, AI-assisted content tools, and digital best practices.
• Tracks and analyzes digital content performance, social media metrics, video engagement, and campaign effectiveness.
• Operates autonomously with occasional check-ins and final content review by the Director of Communications.
• Performs other duties as assigned.

Benefits

• Medical
• Dental
• Vision
• Telehealth (24/7 online access to Doctors)
• Employee Assistance Program (EAP)
• Employer paid life insurance (1X salary)
• 13 paid holidays + 1 floating holiday
• Generous PTO policy (starting at 16 working days a year)
• 403(b) Retirement plan with 3% discretionary employer match OR 3% student loan repayment reimbursement
• Tuition reimbursement

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level