Membership Sales and Engagement Representative
About The Position
IAAPA is the global association for the attractions industry, dedicated to inspiring, growing, and protecting the industry through member connections. Founded in 1918, IAAPA represents a diverse range of attractions and related businesses from over 100 countries. The association hosts global events and conferences, provides valuable tools and resources to enhance member businesses, and fosters meaningful guest experiences. IAAPA's membership includes amusement parks, theme parks, attractions, water parks, resorts, family entertainment centers, zoos, aquariums, science centers, museums, cruise lines, and cultural and natural attractions.
Requirements
- Detailed understanding of database functions and utilization.
- Understanding of data reporting.
- Self-starter with the ability to proactively manage outreach, follow-up, pipeline activity, and competing priorities.
- Sales driven, with confidence initiating conversations, qualifying needs, communicating value, handling objections, and guiding prospects and members toward action.
- Demonstrated ability to meet goals, manage sales activity, track pipeline progress, and follow through consistently on acquisition and renewal opportunities.
- Persuasive written and verbal communicator with the ability to build trust, present membership benefits clearly, and connect IAAPA’s value proposition to each prospect’s or member’s needs.
- Excellent computer skills.
- Proficiency in working with Microsoft Office.
- Demonstrated ability to work within a team environment.
- Ability to work onsite at our Headquarters office in Orlando, Florida.
Nice To Haves
- Knowledge of various database software such as Salesforce or Fonteva preferred.
Responsibilities
- Collaborate with the Membership Manager and North American Membership team to drive membership growth, retention, and revenue.
- Actively manage phone and email outreach to prospects and current members.
- Support new member acquisition and accelerate renewal follow-up.
- Maintain company roster updates and help members access benefits.
- Manage IAAPA North America membership sales activities, including direct solicitation and prospect pipeline development.
- Serve as a front-line sales and service contact, uncovering needs, positioning membership value, and overcoming objections.
- Own the member application follow-up process from inquiry through activation, including data entry, invoicing, and payment follow-up.
- Work with the accounting/finance department regarding membership payments and activation.
- Coordinate new member orientation processing, including distribution of membership certificates and roster creation.
- Drive the annual membership renewal campaign through invoicing, targeted outreach, and value-based communication.
- Recognize important membership anniversaries and milestones.
- Partner with team leaders to execute membership sales and marketing strategies.
- Research, qualify, and pursue new membership prospects, building a pipeline and maintaining consistent outreach.
- Track sales activity, prospect status, renewal follow-up, and member engagement trends.
- Maintain the accuracy and integrity of all membership data files and implement quality control mechanisms.
- Develop and produce accurate and timely routine and special reports and data retrievals.
- Support IAAPA Expo as a primary membership sales and service resource for attendees.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
