Membership Development & Social Media Manager

US Health Connect• US,

About The Position

Bryn Mawr Communications, a subsidiary of US HealthConnect, is seeking qualified candidates for the position of Membership Development & Social Media Manager to support YoungMD Connect (YMDC), a membership-based mentorship and educational platform for aspiring and young ophthalmologists. In this role, you will be responsible for developing and executing social media campaigns that drive engagement and grow YMDC’s footprint; recruiting young and aspiring physicians to participate in virtual programming and in-person networking events; communicating regularly with current and potential new members; and developing creative campaigns and marketing materials to increase engagement and grow the YoungMD Connect community.

Requirements

Bachelor’s degree in marketing, Communications, Business Administration, or a related field.
3-5 years of experience in marketing, social media, membership development, communications or a related role.
Experience managing social media platforms and creating content using Canva and video editing tools.
Excellent organizational and time management skills; with the ability to manage multiple priorities and meet deadlines.
Strong written and verbal communication skills a must.
Strong interpersonal skills and a genuine interest in building relationships and engaging with members.
Ability to work independently and collaboratively in a fast-paced environment.
Ability to interact professionally with clients, industry partners and senior management.
Willingness and ability to travel to conferences and manage on-site events.
Creative, proactive, detail-oriented and able to solve problems independently.
Availability to facilitate occasional evening virtual programs.

Nice To Haves

Experience in healthcare and/or ophthalmology a plus.

Responsibilities

Ideate and manage execution of regular social media posts across Instagram, X, and LinkedIn channels, including creative and on-trend campaigns that maintain a professional and polished image.
Create graphics using Canva and develop & edit video Reels.
Communicate regularly with current and prospective members across social media platforms, and other channels to encourage engagement and participation.
Respond to social media messages, comments and YMDC website inquiries in a timely and professional manner.
Analyze and organize member reports to identify opportunities for re-engagement.
Handle member inquiries and support requests, including providing promotional codes, registering members for virtual programs, and sending calendar invitations etc.
Collaborate with the editorial team to prepare faculty biographies, program descriptions and supporting content for approximately 5 to 6 programs and events each month.
Upload faculty information, headshots, program descriptions, and relevant tags to the YMDC website using Core4.
Create personalized, targeted recruitment emails for all virtual programs and in-person networking events tailored to members’ professional interests, specialties, and career stages.
Monitor events registrations and coordinate communications with members, including calendar invitations, reminders and follow-ups.
Coordinate faculty communications, including final program details, and send post-event thank-you emails with relevant session materials or event photos.
Work with the on-site team to coordinate communications and reminders for in-person events.
Facilitate 1-2 virtual mentoring sessions each month (8-9PM ET timeframe).
Respond to Job Board inquiries; provide pricing and posting details, and coordinate contracts with clients.
Work with relevant team members to upload job postings and confirm publication with clients.
Support member recruitment, promotional materials, branded merchandise and event coordination for major industry conferences, such as AECOS Winter, ASCRS, VBS, AECOS Summer, and AAO.