Media Specialist

Sprouts Farmers Market•Phoenix, AZ

About The Position

The primary purpose of the Media Specialist position is to support strategic media planning and campaign management across all paid marketing campaigns including but not limited to Meta, Pinterest, Google, Programmatic Display, Video and Traditional Media. The Media Specialist will also ensure internal collaboration by working with internal stakeholders on identifying campaign goals, strategy and tactics. The ideal candidate should also understand complex paid media concepts and be able to explain and report on them to internal stakeholders. The ideal candidate must be able to prioritize and deliver exceptional work under tight deadlines.

Requirements

Bachelor's degree
1-2 years’ experience managing paid digital campaigns in Google Search, DV360, Google Shopping/PLA Ads, Meta, and Programmatic Display Ads
1-2 years in local digital marketing
1-2 years managing monthly invoicing and payment process
Ability to think high-level about product strategy and vision
Dynamic, flexible, hardworking, curious and highly organized
Strong communication skills (both written and verbal) and the ability to justify strategic actions with metrics
Self-driven, goal-oriented attitude. Must thrive in a face-paced environment
Ability to manage time effectively and determine priorities
The ability to communicate technical concepts and relate them to overall business strategy
A passion for and understanding paid media technologies and their role in marketing brands

Nice To Haves

Agency experience, not required, but preferred.
Current Google Analytics and Ads and Meta Blueprint Certification (Preferred)

Responsibilities

Traffic paid media assets to our agency partner(s) and outside vendors
Submit monthly paid media job starts to support go-to-market messaging
Tracking and maintain monthly marketing budgets
Handling monthly purchase orders and invoices
Working with internal marketing team and leadership in supporting strategy and executing campaigns
Create and deploy relevant audience segments to ensure campaigns are targeting first time and repeat Sprouts customers
Supporting the measurement and reporting on relevant KPIs and ROI for all paid marketing campaigns including wins and provide insights to continue to drive and improve traffic and CAC
Participate in the review, consideration and onboarding of new advertising platforms or partnerships
Identify and share out relevant paid digital trends and insights

Benefits

Competitive pay
Sick time plan that you can use to support you or your immediate families health
Vacation accrual plan
Opportunities for career growth
15% discount for you and one other family member in your household on all purchases made at Sprouts
Flexible schedules
Employee Assistance Program (EAP)
401(K) Retirement savings plan with a generous company match
Company paid life insurance
Contests and appreciation events throughout the year full of prizes, food and fun!
Bonus based on company and/or individual performance
Affordable benefit coverage, including medical, dental and vision
Health Savings Account with company match
Pre-tax Flexible Spending Accounts for healthcare and dependent care
Company paid short-term disability coverage
Paid parental leave for both mothers and fathers
Paid holidays
DailyPay - access earned wages before payday