Media Relations Director

National Life Insurance Company • Montpelier, VT

2d

About The Position

National Life Group has a great story to tell and we’re searching for the right person to tell it. As one of the fastest growing life insurance companies in the U.S., we are hiring a hands-on Media Relations Director to lead the strategy and execution of our public relations, media outreach, and executive thought leadership. This well-connected, dynamic individual contributor will have an eye for detail and an ear to the ground. They will have a strong curiosity and drive to uncover compelling stories through an established network that is ready to amplify it.

Requirements

• 10+ years of experience managing external communications including public relations, media relations, and content creation using sound judgement and strategy
• Proven results achieved through experience, intuition, and a robust network
• Excellent communicator with empathy and listening skills
• Approachable, authentic leader who can read a room
• Data analysis to make informed decisions and recalibrate if necessary
• Self-motivated, results-oriented and able to work independently in a fast-paced business environment
• Proactive approach, able to anticipate issues and recommend solutions
• Take direction and offer constructive feedback
• Ruthlessly prioritize work and projects to meet deadlines/expectations

Responsibilities

• Strategic Storytelling: build trusted relationships both internally and externally to promote stories that will spotlight National Life’s top ten status while positioning it as a company that brings financial confidence to underserved markets.
• Media Leadership: identify and secure high-impact opportunities across media, events, podcasts, and digital platforms for senior leaders working in collaboration with agency partners.
• Content Curation: craft engaging, accurate content across relevant media (press releases, blogs, online publications, digital, social media, etc.).
• Thought Leadership: develop and execute personalized communications plans for senior leaders and campaigns aligned with National Life’s business priorities and values.
• Data Mining Expertise: access and mine data regularly to inform recommendations and measure impact/results of communications and PR plans.
• Crisis Communications: provide communications expertise and insights to the company’s emergency response team.
• A Servant Leadership Approach: work independently to drive proven results while pitching in to provide support to teammates when needed.

Benefits

• Your benefits start day one and are flexible and customizable to your and your family’s specific needs. Check out the BENEFITS of a Career at National Life!

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed