Media Planner

Moroch•Dallas, TX

35d

About The Position

The Media Planner is a self-starter with a roll-up-sleeves mentality and a proven track record of success. The Media Planner is responsible for building and executing integrated media plans. The Media Planner must be able to showcase innovative thinking and a firm understanding of the media landscape to build multi-channel paid media strategies, including broadcast, digital, social and out-of-home. Knowing that the role of media continues to evolve, looking for media professionals who want to work in an environment that embraces change. The Media Planner must possess a strong ability to learn, operate, and make timely decisions in an ambiguous, fast-paced agency environment, be detail-oriented with solid organizational skills and multitasking abilities and deliver best-in-class media solutions that employ integrated thinking and ideas.

Requirements

1-3 years of related media planning experience
Bachelor's Degree or equivalent experience
Strong mathematical and analytical skills
Solid grasp of media landscape, understanding of how paid, owned and earned media intersect and the ability to identify when to engage certain media channels to support client's goals and objectives
High technical aptitude for learning and working within desktop and web-based buying applications (Microsoft Office, Mediatools, and Mediaocean)

Responsibilities

Develop and execute effective media plans across all paid channels to support client goals and objectives
Proactively seek, develop and collaborate on new and innovative media solutions
Leverage buying teams (Broadcast, Digital, Out of Home) as thought partners in building the overall strategy
Prepare and present recommendations internally and to clients
Provide new ideas to contribute to growth of both client and agency's business
Ensure all media plans are executed among the buying teams to the highest level while adhering to established media budgets and timelines
Troubleshoot with media buyers and accounting to resolve any media billing issues
Accountable for media budget tracking and ensuring it is reconciled on a monthly basis
Work in an integrated way with other disciplines, including brand management, planning and strategy.
Collaborate with team to stay current on industry trends and media opportunities
Travel to meetings with client or reps as necessary
Team Communication
Embrace One Team mentality, easily adjusting to personality styles of diverse team members
Confidently handle difficult situations, promoting positive results while encouraging team members to do the same
Contribute to communication & sharing across all teams, building credibility among internal and external partners
Attend weekly staff meeting, contribute to communication & sharing with team
General Duties
Actively participate in media training and retain expert knowledge and understanding
Foster a positive attitude among fellow agency associates
Manage all projects on time and on budget
Adhere to all company policies and demonstrate a commitment to company values
Know and follow internal processes - able to teach others the processes and identify and lead opportunities to improve internal processes
Detail oriented with the ability to prioritize, plan and organize daily tasks. Must be comfortable operating in a fast-paced environment
Mentor and develop junior media planners
Assist with other agency projects, as requested
Uphold our agency values: Humanity. Diversity. Integrity. Tenacity. Curiosity.