Media Manager

University of Southern CaliforniaLos Angeles, CA
Hybrid

About The Position

The University of Southern California (USC) is one of the world’s leading private research universities. Situated in the heart of Los Angeles, USC is home to 23 academic schools and units, and it is the region’s premier institution for the arts, athletics, business, engineering, law, sciences and technology. University Communications seeks a Media Manager to join the USC Media Relations team within the central University Communications office. Charged with enhancing USC’s reputation for world-class research and education, the USC Media Relations team tells the compelling stories of our students, scientists and medical professionals who are making a difference in Los Angeles and the world. The Media Manager oversees the planning and execution of initiatives that elevate USC’s reputation and amplify its research, people, and impact. This role directs daily media operations, including production schedules and workflows, while ensuring safety, compliance, and timely engagement with local, national, and global outlets. The Media Manager manages budgets, supervises staff and student workers, and provides both technical and editorial leadership. In addition, they lead cross-functional teams to deliver media projects, respond to news developments, and support issues management, while contributing to training programs on media technology, newsroom operations, and best practices in media engagement.

Requirements

  • 3 years of experience and Bachelor's degree in Media Studies, Public Relations, Communication or Journalism
  • Demonstrated experience in media relations within a complex organization.
  • Thorough knowledge of media engagement practices, news cycles, and attribution standards.
  • Excellent written and oral communication skills, with strong editing and drafting media material abilities.
  • Excellent interpersonal skills to build effective relationships with reporters and internal partners.
  • Strong organizational and analytical skills to manage multiple priorities in fast‑paced environments.
  • Ability to exercise sound judgment in assessing developing news and determining response needs.
  • Knowledge of digital communication tools, social media platforms, media monitoring systems, and related technologies.
  • Demonstrated ability to handle sensitive information with discretion and professionalism.
  • Experience working with multiple stakeholders and supporting communication strategies across decentralized teams.

Nice To Haves

  • Higher education experience preferred.

Responsibilities

  • Develop, organize, and implement standards, procedures, and best practices for media relations activities.
  • Assist in developing and coordinating the implementation of media policies and response protocols.
  • Communicate updates and procedural changes in a timely and accurate manner.
  • Manage day‑to‑day responses to inbound media inquiries, including those involving sensitive or complex issues.
  • Draft and edit statements, talking points, Q&As, and media responses in coordination with internal stakeholders.
  • Ensure messaging accuracy, consistency, and alignment with institutional priorities.
  • Build and maintain relationships with journalists, editors, and media outlets.
  • Coordinate interviews, briefings, and media engagements for university leaders and subject‑matter experts.
  • Provide preparation support for spokespersons, including message development and interview readiness.
  • Monitor media coverage and social media conversations to identify emerging issues.
  • Flag potential risks and recommends response strategies.
  • Support crisis communications and rapid‑response coordination as needed, including participation in after‑hours or weekend rotations.
  • Collaborate with communications colleagues across schools and units to ensure aligned messaging and effective coordination.
  • Contribute to proactive storytelling efforts by identifying and pitching newsworthy stories that elevate USC’s reputation.
  • Maintain systems for tracking media inquiries, coverage, and outreach efforts.
  • Organize and update digital records, ensuring effective transfer, retention, and disposal of files in accordance with policies.
  • Research, gather, and synthesize information to support media responses, reports, and strategic recommendations.
  • Prepare summaries, briefs, and materials for leadership review.
  • Support the management of resources related to media operations, including vendor coordination, technology needs, and project budgets.
  • Review and approve expenditures within established limits and monitors fiscal activity as required.
  • Act as a liaison between Media Relations leadership, internal partners, and external media.
  • Communicate assignments, priorities, and special requests.
  • Monitor the status of pending items and follow up to ensure timely completion.

Benefits

  • excellent benefits and perks
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