MEDIA EXECUTIVE - WFSB
About The Position
WFSB is seeking a passionate, energetic, and highly motivated Sales Executive with media sales experience who can adapt quickly and maximize sales across our over-the-air and digital platforms. A strong work ethic and the ability to formulate and execute a daily plan is a must. This is a fast-paced and fun business that requires persistence, organization, creativity, and strong interpersonal skills. The ideal candidate will have a proven track record in media sales and be expected to develop and maintain positive working relationships with clients and assigned/designated agencies through frequent in-person and telephone contact. They will promote the station and sell Core Digital, Extended Digital, OTT, and Broadcast Commercial Spot advertising. The role requires preparing compelling sales presentations utilizing in-house ratings, research materials, a deep understanding of advertisers' and agencies’ needs, market competition, and available station assets.
Requirements
- College degree preferred or equivalent in years of experience
- Previous outside sales experience
- Previous work in media sales
- Must have strong administrative skills
- Must have strong prospecting skills
Responsibilities
- Develop and maintain positive working relationships with clients and assigned/designated agencies through frequent in-person and telephone contact.
- Promote the station and sell Core Digital, Extended Digital, OTT, and Broadcast Commercial Spot advertising.
- Prepare compelling sales presentations utilizing in-house ratings, research materials, a deep understanding of advertisers' and agencies’ needs, market competition, and available station assets.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
Associate degree
