Media Executive - Wvue

Gray MediaNew Orleans, LA

About The Position

WVUE is looking for a multi-platform sales and marketing superstar to join their sales team. This position requires someone with a high level of tenacity and closing ability. A great Media Executive must possess extensive industry and market knowledge to assist their clients in defining discrete marketing objectives and then recommending high-impact solutions. Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.

Requirements

  • Bachelor’s degree in sales and marketing or 3+ years of media sales with evidence of prior success.
  • Demonstrates intellect, drive, executive presence, and sales acumen.
  • Ability to prospect and network with business decision makers within all sizes of organizations.
  • Proven experience building professional client relationships.
  • Superior multi-tasking skills with the ability to work cross-functionally and handle multiple tasks daily.
  • Excellent troubleshooting and problem resolution skills with critical thinking ability.
  • Possess superb written and verbal communication skills.
  • Proficient with Microsoft Excel, Word, and PPT, and understanding GA4

Responsibilities

  • Responsible for developing new direct accounts for Gray Digital Media NOLA & WVUE/FOX 8
  • Expand established customer base by growing existing advertising revenue through Digital and Broadcast advertising.
  • Consult with business owners, marketing and advertising executives, directors, and managers to develop and implement an effective marketing strategy.
  • Meet or exceed sales expectations and manage your book of sales revenue using client management tools and software.
  • Learn with proficiency Gray Media advertising products, services, and guidelines currently, and as offerings evolve.
  • Develop, retain, and grow client relationships. Expand clients to the Premier Account level.
  • Own both pre- and post-sale workflow processes for all billing accounts
  • Handle regular account/advertiser maintenance, including (but not limited to) troubleshooting client needs/issues, makegoods, campaign optimizations, payment collections, aging, reporting, et al.
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