MEDIA EXECUTIVE - WABI

FOX Carolina NewsBangor, ME
Onsite

About The Position

WABI TV is looking for a self-motivated, trainable individual to help our sales team grow revenue! Media Executives (ME’s) at Gray Media, Bangor, Maine, WABI work in a fast-paced environment where connection with new partners is of the utmost importance. ME’s meet with local business leaders to solve their marketing problems through the use of Eastern and Central Maine's most-watched television stations and a suite of premium digital advertising options. Successful MEs are positively energized professionals who have meaningful business conversations with Maine's most influential marketers and business leaders.

Requirements

  • High energy and a social personality are required.
  • Microsoft Office experience is required.
  • Ability to get along with others and maintain positive interdepartmental relationships.
  • Negotiation skills are required.
  • Valid Maine driver's license required; must be insurable.

Nice To Haves

  • Bachelor’s Degree in Business or a related degree is preferred but not required.

Responsibilities

  • Be a NEW BUSINESS Champion - Use creativity and connection to develop relationships with local business managers
  • Build winning campaign ideas specific to each advertising partner
  • Author business agreements and negotiate terms with local business leaders
  • Seek out and win the business of new advertisers through successful marketing of self and WABI's News brand
  • Execute marketing plans through interdepartmental coordination of video production, broadcast television, and use of the latest digital marketing products and trends!
  • Use research and current events to uncover new opportunities for your advertising partners
  • Attend industry events, conferences, and networking opportunities to generate new business leads and cultivate business relationships
  • Other duties as assigned
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