MEDIA EXECUTIVE (REGIONAL) - WTOC

FOX Carolina News•Savannah, GA
•Onsite

About The Position

The Regional Media Executive is a critical member of our Sales Team – managing, renewing, and upselling/cross selling to existing agencies/clients. This role is responsible for the sales process from initial contact to closing, invoicing, and payment. Regional Media Executives act as the primary point of contact for regional agencies/clients and Gray Media internal teams (Sales leadership, News, Marketing, Operations, GDM, Business Manager).

Requirements

  • Bachelor's degree in marketing, communications, or a related field.
  • 5+ years of experience in broadcast television, sports sponsorships, digital media, digital marketing strategy, or client solutions.
  • Proficiency in Gray systems such as Wide Orbit, OMS, BI Tools, Matrix and/or CRM, Nielsen, Media Monitors
  • Strong communication skills, with the ability to translate technical and operational information into clear, agency/client-ready insights.
  • Skilled at bridging technical detail to business context to help position solutions effectively.
  • Understanding of attribution models, ROI reporting, and performance measurement.
  • Highly motivated, proactive, collaborative, and a team player.

Responsibilities

  • Responsible for the day-to-day maintenance of multi-million dollars in transactional accounts
  • Negotiate and close all agency requests and renewals
  • Maximize share of business by developing agency (and client) relationships and providing unprecedented client service
  • Identify growth opportunities with existing accounts
  • Achieve or exceed monthly, annual, and annual sales goals
  • Check emails & texts often and respond promptly
  • Preempt oversells and program changes
  • Proficient in various Wide Orbit platforms: Wide Orbit Traffic, Wide Orbit Connect, Wide Orbit Media Sales, and Prisma
  • Order entry
  • Order revisions
  • Makegoods
  • Inventory report
  • Revenue report
  • Pull and send pre & post logs to clients who require them
  • Aging/Collections
  • Avails
  • Pull posts in WOMS during and after campaigns to ensure delivery
  • Create a program estimate in WOMS as needed
  • Ensure WOC is clear multiple times throughout the day (orders & preempts entered in a timely fashion)
  • New agency/advertiser profile setup
  • Send market condition reports to agencies
  • Update pending in Matrix regularly and as accurately as possible
  • Assist Director of Sales with rate card programming updates and p-code guidance
  • Production work orders via Monday.com when needed
  • Pull Nielsen reports
  • Traffic backup when needed
  • Maintain billboard inventory
  • Assist managers and ME’s with pulling reports when needed
  • Assist Media Executives as needed
  • Assist with new Media Executive Training
  • Assist with preparation of trade contracts and orders
  • Coordinate with Corporate Formatting Specialist for format updates

Benefits

  • Comprehensive Medical(Rx), Dental, and Vision Coverage
  • Health Savings Account with Company contributions
  • Flexible Spending Account
  • Employer-paid life and disability benefits
  • Paid parental leave benefits
  • Adoption and Surrogacy Benefits
  • 401(k) Plan, including matching and profit-sharing contributions
  • Employee Assistance Program
  • Voluntary benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage
  • Paid Time Off, including Relocation PTO
  • Focus on Caring
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