Media Buyer

Huzzle

18h • Remote

About The Position

We are looking for a high-performance Senior Media Buyer to spearhead Meta ad strategy for a rapidly growing marketing and consulting firm. This is not a "maintenance" role; we are looking for a strategic powerhouse who can take full ownership of a portfolio of insulation and home improvement businesses. You will be responsible for driving high-ticket lead generation, optimizing complex funnels, and managing client relationships directly. This position is designed for an expert who thrives on extreme ownership and is ready to transition into a leadership role as we continue to scale.

Requirements

• Proven experience managing $30k–$100k+ in monthly Meta ad spend across multiple accounts.
• Deep expertise in high-ticket lead generation for home services, home improvement, or contractor verticals.
• Demonstrated track record of scaling campaigns profitably and optimizing for sales-ready inspections/applications.
• Previous experience mentoring junior media buyers or reviewing account work.
• Strong communication skills with the ability to lead client calls independently and handle difficult conversations with confidence.
• A structured, scientific methodology for testing audiences and creatives—no ad-hoc experimentation.
• Data-driven mindset with a primary focus on ROI, CPA, and funnel efficiency.
• Extreme ownership mentality: you identify and solve problems before leadership notices them.
• Experience building and optimizing VSL-based funnels.
• Advanced knowledge of CRM integration and lead tracking for home service businesses.
• Background in copywriting or creative direction specifically for Meta direct-response ads.

Responsibilities

• Manage and optimize Meta ad campaigns for a portfolio of 10+ active client accounts.
• Launch, test, and iterate on lead gen funnels, VSLs, and booked-call workflows.
• Take full ownership of client relationships, leading weekly performance calls and reporting.
• Analyze performance data to make proactive, real-time adjustments to budgets and scaling strategies.
• Partner with the founder to develop high-converting ad creatives, hooks, and messaging.
• Systematize and document internal processes to ensure quality stays high as the department grows.
• Monitor lead quality and funnel economics to ensure clients achieve a minimum 2x ROAS.
• Stay ahead of platform changes to insulate clients from market volatility.
• Build, launch, and scale high-performing Meta (90%) and Google Ads (10%) campaigns, focusing on Search, Display, and Performance Max.
• Continuously monitor and refine campaigns to meet strict KPI targets, including Cost Per Lead (CPL) and Cost Per Sale.
• Design and optimize high-converting landing pages (via Perspective) to ensure maximum lead quality and conversion rates.
• Build and manage lead nurturing workflows and integrations within GoHighLevel to ensure seamless lead delivery to clients.
• Work alongside the Creative Lead and Account Management team to translate performance data into actionable growth strategies.
• Prepare and communicate campaign results internally and support the account manager in client-facing updates.

Benefits

• Fully Remote: Work from anywhere with international teams
• Peer Community: Connect with high-performing sales professionals in our network
• Ongoing Support: Receive guidance from Huzzle before and after placement
• Tailored Compensation: Salaries vary by client and candidate preference — we’ll match you with options that fit your goals

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed