Media Buyer, Integrated Investment

22squared • Atlanta, GA

25d • Hybrid

About The Position

At 22squared, the Media Buyer is responsible for the evaluation and execution of print, out of home, sponsorship opportunities, and traditional (TV, Radio, and Cable) for an assigned client according to approved plans and deadlines. Additionally, a Media Buyer is responsible for delivering and optimizing media schedules to ensure the highest level of quality for the client. Role Responsibilities: Responsible for evaluating, negotiating, and activating buys with media vendors and working with the team as a whole to meet client-marketing goals and objectives. This position will have a heavy focus on sponsorships, print, and out-of-home placements. Insures the highest level of stewardship while adhering to tight deadlines. Stays up to date on all market/technology trends. Media buys executed flawlessly. In some cases, responsible for vendor invoicing. Being able to analyze data against the defined campaign success metrics. Help to develop Request for Proposals and field any vendor questions surrounding the RFP with planning. Builds a positive image of the Agency in the community as well as internally with other departments.

Requirements

• Bachelors degree in advertising, marketing or related program
• 1-3 years of broadcast activation experience
• Strong knowledge of broadcast marketing concepts and best practices
• Strong mathematical and analytical skills

Responsibilities

• Evaluating, negotiating, and activating buys with media vendors
• Working with the team to meet client-marketing goals and objectives
• Focusing on sponsorships, print, and out-of-home placements
• Ensuring the highest level of stewardship while adhering to tight deadlines
• Staying up to date on market/technology trends
• Ensuring media buys are executed flawlessly
• Vendor invoicing (in some cases)
• Analyzing data against defined campaign success metrics
• Helping to develop Request for Proposals and field vendor questions
• Building a positive image of the Agency

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 251-500 employees