Media Buyer - Affiliate Lead Generation
About The Position
Our client is seeking a performance-driven Media Buyer - Affiliate Lead Generation to join their affiliate LeadGen team. This role is ideal for someone with strong Meta advertising expertise, a sharp analytical mindset, and the ability to consistently launch profitable campaigns. The ideal candidate thrives in a testing-heavy environment, combines creativity with data-driven decision-making, and is motivated by performance-based growth opportunities. This position is open to candidates across different experience levels, as compensation is largely performance-based and tied to results.
Requirements
- Proven hands-on experience with Meta media buying in affiliate lead generation.
- Demonstrated history of running ROI-positive campaigns.
- Strong understanding of campaign structures, scaling strategies, and performance metrics.
- Ability to create compelling ad angles, hooks, and creative concepts.
- Comfortable working in a fast-paced, performance-driven environment.
- Strong proven experience with Meta Ads Manager
- Affiliate tracking platforms (Redtrack strongly preferred)
- Spy tools such as Pipi Ads, Atria, SpyHero, or equivalent
Nice To Haves
- Experience mentoring or managing other media buyers.
- Familiarity with additional verticals such as windows, roofing, gutters, credit cards, auto insurance, or affiliate eCommerce.
- Google Ads / YouTube Ads
- TikTok Ads
- Canva
- AI tools for scriptwriting and creative production
Responsibilities
- Launch, manage, and optimize Meta advertising campaigns across multiple lead generation verticals.
- Drive consistent ROI through daily campaign analysis and optimization.
- Develop and test high-converting ad creatives, hooks, scripts, and landing pages at scale.
- Produce and launch a minimum of 10 new ads and 3 new landing pages weekly.
- Monitor campaign performance metrics and identify opportunities for profitable scaling.
- Maintain ROI targets while increasing ad spend and campaign volume.
- Identify and scale high-performing affiliate offers across various verticals.
- Ensure proper tracking setup, campaign compliance, and performance monitoring.
- Follow and improve internal SOPs and operational workflows.
- Collaborate with the team to share insights and best practices.
- Mentor or coach junior buyers as the team grows (preferred but not required).
Benefits
- Performance-based structure with base compensation and incentives.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
