MarTech Solutions Architect

APPLY

1d • Hybrid

About The Position

APPLY is seeking a full-time Solutions Architect with a strong focus on integrating Customer Data Platforms (CDPs) and marketing automation tools. This role is ideal for someone dedicated to a career in MarTech, AdTech, and product, looking to grow with the company. The Solutions Architect will provide expert consultation to a diverse client base, significantly impacting the technical direction of their technology stacks. The Marketing Services division is a fast-growing, full-service Martech team with a global presence, specializing in personalization, cross-channel content strategy, creation, distribution, and MarTech implementations for over 50 clients.

Requirements

• Experience determining cross-platform technical requirements for tools across the MarTech stack.
• Platform experience designing and implementing solutions within Segment, Rudderstack, mParticle, Tealium, or similar CDPs.
• Technical experience configuring automated campaigns and journeys within Lifecycle marketing tools such as Braze, Iterable, Klaviyo, customer.io, or similar platforms.
• Experience with other MarTech stack tools, including analytics, enrichment, and attribution.
• Understanding of multi/omnichannel transactional and marketing messaging.
• Understanding of marketing attribution and ability to audit platform integrations and attribution data.
• Proficiency with JSON or SQL/data modeling best practices.
• Experience in data activation using reverse ETL tools like Hightouch or Census.
• Proficiency with scripting languages and lambda functions.
• Ability to clearly articulate/present technical topics to a non-technical audience.
• Superior written skills, excellent organization, email etiquette, and communication skills.
• A positive attitude, friendly demeanor, and ability to thrive in a team environment.
• Excellent attention to detail, with the ability to thoroughly understand and break down information from emails and documents into tasks.
• Self-starter and motivated.
• Platform experience with Shopify or Magento.

Responsibilities

• Guiding CDP (e.g., Hightouch, Segment) and/or Marketing Automation system (e.g., Braze, Iterable) implementations from start to finish, including documentation, planning, and writing requirements for code implementation.
• Identifying business challenges and recommending technological solutions, including suggesting additional tools, optimizing current tool usage, and designing entire Martech stacks.
• Providing specifications and requirements to the internal technical team, collaborating with technical project managers and engineers for successful project outcomes.
• Leading implementation projects and maintaining consistent communication with clients regarding project deliverables.
• Serving as a Subject Matter Expert (SME) in sales presentations and client stand-up meetings, confidently discussing deliverables, ideas, and best practices.
• Providing marketing analytics and reporting support, with an understanding of user journeys, marketing automation, and customer data.
• Understanding multi/omnichannel transactional and marketing messaging.
• Understanding user states, events, and user journey mapping.

Benefits

• Agentic Delivery: Broaden skills on engagements with international brands.
• An inclusive and safe environment.
• AI & Strategic Upskilling: Generous training budgets and mentorship, focusing on Agentic AI expertise and critical human skills.
• Generous vacation policy.
• Customizable benefits: Tailor extended health and dental plan.
• Flexible work arrangements: Remote, in-office, or a blend.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed