Marketo Consulting Specialist

VanguardCharlotte, NC
Hybrid

About The Position

At Vanguard, we don't just have a mission—we're on a mission. To work for the long-term financial wellbeing of our clients. To lead through product and services that transform our clients' lives. To learn and develop our skills as individuals and as a team. From Malvern to Melbourne, our mission drives us forward and inspires us to be our best. Vanguard has implemented a hybrid working model for the majority of our crew members, designed to capture the benefits of enhanced flexibility while enabling in-person learning, collaboration, and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience. Vanguard, one of the world's largest investment management companies, serves individual investors, institutions, employer-sponsored retirement plans, and financial professionals. We have a diverse and talented crew with a culture that promotes teamwork, along with an unwavering focus on serving our clients' best interests.

Requirements

  • Minimum five years related work experience.
  • Undergraduate degree in Marketing or equivalent experience required.

Responsibilities

  • Working independently, initiates and / or leads channel marketing programs, initiatives, promotions or research projects.
  • Develops, implements, and monitors channel marketing plans. Contributes expertise to major channel marketing deliverables, milestones, and required tasks.
  • Ensures channel marketing plans are aligned with the overall department strategy. Assists with defining the appropriate success and effectiveness of channel marketing initiatives and drafts in-depth reviews of channel marketing effectiveness.
  • Identifies and analyzes varied sources of data and information to inform planning decisions. Develops and executes regular reporting, providing actionable insight to the business.
  • Proactively communicates status and issues of channel marketing activity regularly to stakeholders, including sales professionals, business leaders, team members, and senior managers.
  • Builds and maintains effective relationships with various parties including sales professionals, business leads, and key decision makers. Proactively fosters communication between stakeholders.
  • Proactively identifies, manages, and mitigates risks on channel marketing activities.
  • Participates in special projects and performs other duties as assigned.
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