Marketing Video Specialist

RightNow Media • Mckinney, TX

7d • $60,000 - $65,000 • Onsite

About The Position

RightNow Media is seeking a Marketing Video Specialist to join its Creative team in McKinney, Texas, reporting to the Creative Director. This is primarily a video editing and storytelling role focused on marketing video. The specialist will keep promotional videos and ads fresh across brands and audiences, create engaging social content for series, and capture authentic stories from the churches and organizations RightNow Media serves. The role draws on a library of professionally produced content and works closely with Growth and Retention Marketing, which own the channels and campaigns, and the Production team, which provides footage and production expertise.

The specialist will create polished, on-brand promos and ads in multiple lengths and aspect ratios, develop versions for key audiences, maintain reusable creative systems and an organized clip library, and turn around requests for marketing teams and agency partners. The role also creates organic and platform-native social content, repurposes existing footage and recordings, uses AI-assisted tools to locate and prepare content, and plans and leads occasional testimonial shoots. The specialist collaborates across Marketing, Creative, and Production, uses performance data to improve future creative work, and keeps assets organized and accessible.

This is a full-time, in-office position at the McKinney, Texas office, Monday through Friday. The annual salary range is $60,000–$65,000, depending on experience. RightNow Media’s mission is to work with the global church to inspire people to love others before self and Christ above all, providing streaming video resources to inspire and equip people to disciple and love others.

Requirements

• 2–4 years of professional video editing experience, including at least 2 years creating video for marketing, advertising, or brand content in an agency or in-house setting.
• A portfolio or reel, including promo, trailer, or ad work cut from existing footage and vertical, social-native work; examples of multiple versions of the same piece are a plus.
• Advanced proficiency with Adobe Premiere Pro, DaVinci Resolve, or Final Cut Pro.
• Proficiency with Adobe After Effects or similar motion graphics tools, including building reusable templates.
• Experience with AI-assisted editing tools such as Descript, CapCut, or AI features in Premiere Pro.
• Working knowledge of specifications, safe zones, and native formats for major social and advertising platforms.
• Experience setting up and running interview or testimonial shoots, including camera, lighting, and audio.
• Bachelor’s degree in film, video production, communications, marketing, or a related field, or equivalent portfolio experience.
• Working knowledge of Microsoft Office.
• Strong editing and storytelling skills, including pacing, music, motion graphics, and polished, on-brand multi-speaker promos.
• Understanding of effective marketing video, including opening hooks, caption placement across aspect ratios, and suitable formats and lengths for placements; understanding of differences between paid ads and organic social.
• Ability to build repeatable workflows and use AI-assisted tools efficiently while judging when work needs greater polish versus faster turnaround.
• Ability to elicit authentic stories from customers and speakers and create engaging video from footage, interviews, and everyday moments.
• Ability to use performance data to inform creative decisions.
• Strong collaboration, communication, organization, initiative, adaptability, and comfort giving and receiving creative feedback.

Nice To Haves

• Spanish fluency.
• Familiarity with the RightNow Media brand and content.
• Examples of multiple versions of the same piece in the portfolio or reel.

Responsibilities

• Edit polished, on-brand promotional videos and ads featuring multiple series and speakers, using strong pacing, appropriate music, motion graphics, and on-screen text.
• Deliver each promo in multiple lengths, including :15, :30, :60, and long-form, and in 16:9, 1:1, 4:5, and 9:16 aspect ratios for each brand.
• Create tailored versions for key audiences, including Black church, Spanish-speaking, and women’s ministry audiences.
• Refresh the library of promos and ads on a regular cycle, roughly every six months.
• Build and maintain a cataloged clip library organized by series, speaker, theme, and audience, along with reusable motion graphics, caption templates, and an organized music library.
• Respond quickly to requests from Growth Marketing and agency partners, including creating variants to test hooks, openers, and lengths.
• Create organic social content for new releases and evergreen series, keeping popular series in front of audiences beyond their launch window.
• Produce videos for the Brand Asset Management (BAM) library for churches and businesses to promote RightNow Media and RightNow Media @Work.
• Repurpose series footage, podcasts, webinars, and conference sessions into platform-native clips.
• Use AI-assisted tools to find, clip, transcribe, reformat, and caption content, matching the level of polish to the purpose of each piece.
• Plan and lead occasional customer testimonial shoots, independently or with Production team support.
• Capture behind-the-scenes and speaker interview footage at series shoots for marketing and social use.
• Edit captured footage into finished testimonial, story, and behind-the-scenes pieces.
• Partner with Growth and Retention Marketing to translate channel and campaign goals into video and use shared performance data to improve future work.
• Maintain a close working relationship with Production, attend select meetings, stay aware of the upcoming release schedule, and draw on its footage, equipment, and expertise.
• Collaborate with Creative team graphic and web designers to keep video aligned with brand standards.
• Keep files, footage, and naming conventions organized so team members can easily find assets.
• Support other video needs across Marketing as priorities allow.

Benefits

• Medical insurance plans.
• Life insurance plans.
• Disability insurance plans.
• Paid time off.
• Paid holidays, including the week between Christmas and New Year.
• Retirement plan with employer matching.
• Conference and mission trip scholarships.
• Family bonding leave.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level