Marketing & Ticket Sales Intern Fall 2026

Reading RoyalsReading, PA
Onsite

About The Position

This internship offers hands-on experience in professional sports marketing and ticket sales. Interns will receive sales training and work with the Ticket Sales Director to achieve sales goals. The role involves assisting with various sales initiatives, creating marketing content, and providing customer service. Interns will gain exposure to industry tools and the business and marketing aspects of a professional sports team.

Requirements

  • Internship requiring college credit
  • Interest in the sports, marketing, and/or sales industries
  • Enrolled in a Business, Marketing, Communications, Sports Management, or related college degree program

Responsibilities

  • Assist in selling full season ticket plans, partial season plans, group tickets, premium/suite experiences, and fundraising tickets
  • Receive sales training and work with the Ticket Sales Director to complete a minimum of 30 sales calls per day
  • Assist with servicing full/partial season ticket holders and group leaders
  • Help create and develop marketing content for Reading Royals social media channels
  • Assist with social media and content creation ideas, including short-form content for TikTok and Instagram
  • Assist with building marketing emails and promotional text messages through Vozzi
  • Help develop promotional and marketing campaigns designed to drive ticket sales and fan engagement
  • Provide customer service to fans on game nights while assisting with game operations
  • Gain a working knowledge of Ticketmaster and Monday CRM
  • Assist with database collection, input, and management within the CRM system
  • Additional responsibilities as assigned by the Ticket Sales Director

Benefits

  • Hands-on experience in professional sports marketing and ticket sales
  • Sales training and experience communicating with real customers
  • Experience creating social media, email, and SMS marketing campaigns
  • Experience using Ticketmaster, Monday CRM, and other industry tools
  • Game-day experience with a professional sports organization
  • Exposure to both the business and marketing sides of a professional sports team
  • The opportunity to work directly with the Reading Royals sales and marketing team
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