Marketing Technology Specialist-Morries Auto Group
About The Position
Marketing Technology Specialist Location: Minneapolis, MN (Hybrid) Department: Marketing Morrie’s Auto Group continues to grow — fast — and we’re looking for someone who wants to grow with us. We’re on a mission to transform the automotive experience for customers across the Midwest, and our websites play a massive role in that vision. We’re looking for a Marketing Technology Specialist who’s equal parts website optimizer, digital problem‑solver, vendor quarterback, and customer‑experience champion. Someone who loves making complex systems work better, thrives in a fast‑moving marketing team, and communicates clearly and proactively with internal partners. If you’re energized by the idea of managing 35+ dealership websites, improving user journeys, partnering with top-tier vendors, and shaping the future of digital retailing — this is your next move.
Requirements
- A strong communicator who believes that proactive updates beat reactive cleanup — always.
- Technically savvy enough to diagnose issues and guide partners to resolution, but also knows when to escalate.
- Someone who understands automotive retail or is eager to learn it fast. (Experience with digital retailing, OEM requirements, or automotive websites is a BIG bonus.)
- Highly organized with the ability to manage multiple sites, multiple vendors, and competing deadlines.
- Curious, driven, humble — embracing our core values and acting as a digital change agent.
- Comfortable using analytics to identify opportunities and measure impact.
- Excited to help shape the future of Morrie’s Auto Group and the automotive digital experience.
Responsibilities
- Own all website operations across Morrie’s 35+ dealership and group sites — ensuring accuracy, uptime, compliance, and a first‑class customer experience.
- Lead monthly incentive updates with precision and speed (first week of each month is “go time”).
- Manage dealership requests through project management tool — clearly communicating timelines, progress, and resolutions.
- Partner with key vendors (Team Velocity, Dealer Inspire, vAuto) to implement fixes, enhancements, and new capabilities.
- Continually optimize UX, site structure, and conversion pathways to help customers easily shop, research, and schedule appointments.
- Use GA4 and reporting tools to monitor performance, diagnose issues, and propose improvements.
- Stay on the cutting edge of AI, automation, and new MarTech opportunities for web performance and customer experience.
- Ensure automotive OEM compliance, consistent merchandising, accurate incentives, and brand‑aligned presentation across all sites.
- Work closely with the Marketing Team to improve processes and drive innovation.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
Number of Employees
501-1,000 employees
