Marketing Strategist
About The Position
This is a client-facing role with real ownership where you will be the primary point of contact for clients, responsible for turning their goals into a strategic plan and ensuring the internal team delivers on that plan. The role requires owning the outcome of client projects, acting as the account lead, strategist, project manager, scorekeeper, client advocate, and storyteller. You will manage social media, content marketing, and PR hands-on, partner with web development for technical SEO and ad specialists for paid campaigns, and guide graphic designers to ensure visual consistency with the strategy. This role is distinct from roles that involve cold calling, sales, pricing proposals, website development, coding, technical SEO execution, paid ad placement, backend campaign builds, or managing employees.
Requirements
- Strong writing skills are essential for clear communication.
- Ability to lead meetings and send difficult emails confidently.
- Excellent listening skills to understand client concerns.
- Self-motivated to find answers and adapt to changing situations.
- Organized to manage multiple deadlines and direct the work of others respectfully.
- Curiosity about new tools and technologies.
Nice To Haves
- Experience with social media marketing.
- Experience with content marketing.
- Experience with public relations (PR).
- Experience with search engine optimization (SEO).
- Experience with WordPress.
Responsibilities
- Act as the primary account lead, running client meetings and presenting work.
- Develop and defend marketing strategies based on client goals and data.
- Utilize AI as a partner to enhance strategy and efficiency.
- Coordinate with designers, ad specialists, and web development teams to ensure deliverables are on time and in scope.
- Pull and present monthly SEO and paid campaign reports, explaining the business implications of the data.
- Manage social media, content marketing, and PR for assigned accounts.
- Partner with the web development team on technical SEO and ad specialists on search and retargeting campaigns.
- Brief and guide graphic designers to ensure visual alignment with strategy.
- Act as the client's advocate internally and their voice externally, handling PR and shaping brand stories.
Benefits
- Company-paid health insurance
- Company-paid dental insurance
- Company-paid vision insurance
- 3% retirement match
- $75,000 company-paid group life policy
- Insurance opt-out stipend if already covered
- Support for professional development
- Support for continuing education
- Stocked kitchen
- Daily team walk
- Summer pool get-together
- Friendsgiving
- Christmas party
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
